Designing Seamless Brand Experiences with Kira Klaas of Later
Great companies don’t just sell products—they leverage their brand to create connections that resonate.
In this episode, we’re thrilled to welcome Kira Klaas, VP of Corporate Marketing at Later, to share her expert insights on how to make those connections truly count. Kira walks us through her strategic approach to aligning content with audience interests, the pivotal role a full-time copywriter plays in creating cohesive messaging, and how embracing diverse perspectives can help leaders overcome personal biases.
Join us as we discuss:
How to align your content with audience…
The skinny
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