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Zambia’s Tourism Push Needs Everyone | Zambia News
Zambia’s tourism agency is aiming for five million international visitors by 2031 — a bold goal that demands unprecedented teamwork between government, private businesses, and local communities. With data as a strategic weapon and unified branding as the rallying cry, Zambia’s tourism push hinges on collaboration to present a cohesive, compelling image to global travelers. Meanwhile, airlines warn that high costs, poor connectivity, and bureaucratic hurdles stand in the way — calling for urgent reforms to make Zambia not just attractive, but accessible. Listen in comfort:Get a discount on a…
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