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S3E8: Redefining Recovery in California: San Francisco’s Public Health Approach to SUD

Stories around substance use disorder (SUD) have too often been framed around crisis and moral failing. But SUD is a health condition—no different from heart disease or cancer—and it deserves public response rooted in care, not stigma. San Francisco is working to change that narrative. Through evidence-based treatment, innovative telehealth programs, and groundbreaking stigma-reduction campaigns like Living Proof, the city is reimagining recovery and how public health can meet people where they are.

Dr. Jeffrey Hom, Medical Officer for Science and Policy in San Francisco’s Department of…

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