#196 - Easy Solutions To Simple Problems - Aram Grigorian

The Coaches Corner University Podcast · Jun 23, 2026 · 1h 14m

Today I got to sit down with Aram Grigorian, Owner and full-time health coach of 4week2thebeach.com, who helps folks achieve their desired body composition using experience and scientific evidence. Host of the Real Coaches Summit: the fitness industry’s only and best all-inclusive education and networking event.

We discussed

00:35 Real Coaches Summit format

03:44 The business education gap

06:15 What scale really costs

12:55 The eighteen-hour flight

19:29 Finding your niche

30:45 Selling complexity for necessity

43:31 Daily content is non-negotiable

47:39 Alignment across the business

50:21…