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Old Overholt: Tim Heuisler
This week we welcome Tim Heuisler back to the show, Tim is a wealth of knowledge on all things Jim Beam and is currently an international brand ambassodar for Beam Suntory, bringing the good word of Jim Beam to the masses across the globe. And he is BACK to talk more good whiskey with us today as we do a DEEP DIVE on Old Overholt and how it is being given its well earned day in the sun. We talk about the history of this brand and dig deep into its Pennsylvania rye roots and how Beam is paying homage to that PA Rye with the new Old Overholt coming out of Kentucky. We also talk to Tim about…
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