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Cirque du Soleil's Daniel Lamarre on How to Put Creativity at the Center of Your Strategy
Cirque du Soleil's Daniel Lamarre on How to Put Creativity at the Center of Your Strategy
12 May 2022
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“There is no excuse. Creativity has to be at the forefront.” If you don't do that, one day you will wake up and discover your competitors have an edge on you, and then you're in trouble. Daniel Lamarre is the executive vice chairman of Cirque du Soleil, a position he took after serving for nearly two decades as the circus and entertainment company's president and CEO. He is the author of, Balancing Acts: Unleashing the Power of Creativity in Your Life and Work, which describes how others…
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