Intake-to-Start: The 72‑Hour Client Conversion Blueprint
This episode trains new home care CEOs to stop losing momentum between inquiry and first visit. Drawing directly from Scott McKenzie’s work with Home Care Agency Blueprint and HCAB’s 531+ licensed agency launches, Daniel, Claire, and Sophia unpack the precise sequence — language, scheduling windows, documentation, and state compliance checkpoints — that top-performing startups use to convert leads into billable visits within 72 hours. You’ll hear: the three-word intake opener that raises conversion 2x, how to schedule your first visit without violating California’s Home Care Services Consumer…
The skinny
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