Episode 13- How to Build a Rockstar Associate Using the CERT Method
In this episode of Seven Figure Chiro, Dr. Jeff Berard and Kristin dive into one of the most pressing challenges faced by growing chiropractic practices: how to hire, train, and retain high-performing associate doctors. They introduce the CERT Method, a powerful, easy-to-implement system designed to transform new associates into confident, autonomous team players who deliver consistent, high-quality care.
The CERT Method—Communication, Education, Recommendation, Technique—serves as a blueprint to align your associates with your practice philosophy, clinical standards, and patient…
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