Latest / RedTech daily podcast - Powered by AI / WRAT raises $152,000 in billboard radiothon
Transcript
- 0:00Welcome to the RedTech daily podcast, powered by artificial intelligence.
- 0:04I'm Marguerite Clark.
- 0:06Today, we'll cover WRAT's impressive fundraising success, the latest in commercial
- 0:12radio listenership, and a new audio venture in Dubai.
- 0:16Let's dive in.
- 0:21Beasley Media's 95.9 WRAT in New Jersey has raised over one hundred fifty-two thousand
- 0:28dollars for Ocean of Love, a charity for children with cancer.
- 0:32This year marked the station's fifth Billboard Radiothon, with afternoon host Gotts living
- 0:37atop a billboard for four days.
- 0:40The event exceeded its fundraising goal, thanks to RAT Rock Nation listeners and local
- 0:45businesses.
- 0:47Donations remain open through September.
- 0:50Commercial Radio Australia reports that commercial radio reaches twelve point five
- 0:54million listeners weekly.
- 0:57This highlights the medium's enduring appeal and its ability to engage a broad audience
- 1:01across the nation.
- 1:03The data underscores radio's vital role in the media landscape, providing an effective
- 1:08platform for advertisers and content creators alike.
- 1:12Mira Business Radio has launched in Dubai, powered by WinMedia's broadcast software suite.
- 1:19This new station aims to deliver cutting-edge content and innovative programming to engage
- 1:24listeners.
- 1:24WinMedia's technology provides a comprehensive solution for managing and broadcasting audio,
- 1:31ensuring a seamless experience for both the station and its audience.
- 1:36That's all for today's episode.
- 1:38For more details on these stories, visit us at redtech.pro.
- 1:43Join us tomorrow for more updates from the world of radio and digital audio.
- 1:48Thanks for listening!