Latest / The Smart Publishing Impact Series
Episode 72: Interview with Blake Ruff, Co-Author of The Full Gym
Episode Title:
The Smart Publishing Impact Series – Episode 72: Interview with Blake Ruff, Co-Author of The Full Gym
Episode Summary:
Why do some gyms consistently grow while others struggle to replace the members they lose?
In Episode 72, Renée Lautermilch, Chief Editor at Smart Publishing, and Jonathan Lautermilch, CEO of Smart Publishing, sit down with Blake Ruff, co-author of The Full Gym and co-founder of LASSO Framework, to unpack the biggest misconceptions about gym marketing, sales, and sustainable growth.
After helping fitness businesses generate more than $30 million in tracked…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.