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At the Money: Why Self-Insight Is So Important · Masters in Business

• 0:02
  Speaker 1: Bloomberg Audio Studios, podcasts, radio news. The financial writer Adam
• 0:11
  Speaker 1: Smith once wrote, if you don't know who you are,
• 0:14
  Speaker 1: this is an expensive place to find out. He was
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  Speaker 1: writing about Wall Street and investing, and his insight is correct.
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  Speaker 1: If you don't know who you are, if you don't
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  Speaker 1: understand what you own, how much leverage you're undertaking, how
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  Speaker 1: much risk you have, this is a very expensive place
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  Speaker 1: to learn that lesson the hard way. I'm Barry Ridhelts
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  Speaker 1: and on today's edition of At the Money, we're going
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  Speaker 1: to discuss self insight, our ability to know ourselves and
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  Speaker 1: understand our abilities. To help us unpack all of this
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  Speaker 1: and what it means for your portfolio. Let's bring in
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  Speaker 1: Professor David Dunning of the University of Michigan. He is
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  Speaker 1: the author of several books on the psychology of self,
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  Speaker 1: and if his name is familiar, he is the Dunning
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  Speaker 1: in Dunning Krueger. Welcome, professor. Let's just ask a simple question,
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  Speaker 1: how come it's so hard to know ourselves?
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  Speaker 2: There are many, many reasons, and thank you for having
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  Speaker 2: me well. In many reasons, there are problems annoying ourselves
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  Speaker 2: in terms of our character and annoying ourselves in terms
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  Speaker 2: of our confidence, in terms of our character, we overplay
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  Speaker 2: how much agency we have over the world. We're not
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  Speaker 2: as influential as we think. And in terms of confidence,
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  Speaker 2: we overestimate how much we know. Now, each of us
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  Speaker 2: knows a tremendous amount, but by definition, our ignorance is infinite.
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  Speaker 2: And the problem with that is our ignorance is also
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  Speaker 2: invisible to us. That creates an issue.
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  Speaker 1: So what other roadblocks and detours are there on the
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  Speaker 1: path to knowing thyself?
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  Speaker 2: Well, it's the invisible ability of our flaws and our foibles.
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  Speaker 2: Some of it is the world. It's not a very
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  Speaker 2: good teacher. It doesn't tell us. Its feedback is a
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  Speaker 2: chancy off, and its feedback is invisible. What doesn't happen
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  Speaker 2: to you as opposed to what does happen to you?
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  Speaker 2: What people tell you to your face is different from
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  Speaker 2: what they're saying behind your back. So the information we
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  Speaker 2: get our information environment is either incomplete or it's misleading.
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  Speaker 2: And beyond that, we're co conspirators. We engage in self deception,
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  Speaker 2: We protect our egos. We are active in the duplicity
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  Speaker 2: in terms of getting to accurate self knowledge.
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  Speaker 1: We've discussed before any decision or plan we make requires
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  Speaker 1: not one, but two judgments. The first judgment is what
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  Speaker 1: the item we're deciding about it, and the second judgment
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  Speaker 1: is our degree of confidence, assessing whether or not our
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  Speaker 1: first judgment was valid. Which is the more important of
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  Speaker 1: the two.
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  Speaker 2: It should be the second one, but we tend to
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  Speaker 2: focus on the first one. We tend to focus on
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  Speaker 2: our plans the scenario, and we tend to ignore or
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  Speaker 2: neglect the second one, the fact that life happens and
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  Speaker 2: life tends to be unexpected. We should expect the unexpected,
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  Speaker 2: and so we should have contingency plans. We should be
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  Speaker 2: sure to think about what we don't know. We should
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  Speaker 2: be sure to think about what typically happens to other
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  Speaker 2: people and have plan b's and Plan c's for when
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  Speaker 2: those sorts of things can happen, or at least have
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  Speaker 2: plans for unknown things that can happen. Because the one
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  Speaker 2: thing we know is that unknown things will happen, and
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  Speaker 2: everything in the past has always been slow than we expected.
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  Speaker 2: We should expect that everything in the future is going
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  Speaker 2: to be expected. But we tend to overweight give too
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  Speaker 2: much attention to our plans and not think about the
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  Speaker 2: barriers and not think about the unknown barriers that are
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  Speaker 2: certainly going to hit us in the future. That's what
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  Speaker 2: I mean by the fact that we tend to give
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  Speaker 2: too much way to our agency and the world, not
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  Speaker 2: give credit to the world and its deviousness in thwarting us.
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  Speaker 1: So let's talk a little bit about how illusory our
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  Speaker 1: understanding of our own abilities are. Is it that we're
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  Speaker 1: merely unskilled at evaluating ourselves or are we just lying
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  Speaker 1: to ourselves.
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  Speaker 2: We're actually doing both. I mean, there are two layers
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  Speaker 2: of issues. One layer of issues is we're not very
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  Speaker 2: skilled at knowing what we don't know. I mean, think
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  Speaker 2: about it. It's incredibly difficult to know what you don't know.
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  Speaker 2: You don't know it. Could you know what you don't know?
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  Speaker 2: That's a problem. We're not very skilled at knowing how
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  Speaker 2: good our information environment is, how complete our information is.
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  Speaker 2: That's one issue. The second issue is what's it called
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  Speaker 2: just referred to as the motivated reasoning issue, which is
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  Speaker 2: just simply then we go from there and we practice
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  Speaker 2: some motivated reasoning self deception, wishful thinking. We actively deceive
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  Speaker 2: ourselves in how good we think our judgments are. We
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  Speaker 2: bias our reasoning or distort our reasoning toward preferred conclusion conclusions. Yep,
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  Speaker 2: that that stock excuse me, will succeed. Our judgment is
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  Speaker 2: absolutely terrific. This will be a wonderful investment year. There's
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  Speaker 2: nothing but a rosy stock market ahead for us. That's
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  Speaker 2: the second layer. But there are issues before we even
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  Speaker 2: get that second layer, which it's just simply we don't know.
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  Speaker 2: We don't know, and it's very hard to know what
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  Speaker 2: we don't know.
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  Speaker 1: So we live in an era of social media. Everybody
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  Speaker 1: walks around with their phones in their pockets. They're plugged
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  Speaker 1: into everything from TikTok to Instagram, to Twitter to Facebook.
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  Speaker 1: What's the impact of social media on our self awareness
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  Speaker 1: of who we are? Has it had a negative impact?
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  Speaker 2: I think social media has had all sorts of impact,
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  Speaker 2: and I think what it's done is create a lot
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  Speaker 2: of variance, a lot of spread in terms of the
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  Speaker 2: accuracy of what people think about themselves and positivity and
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  Speaker 2: the negativity of what people think about themselves. There's just
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  Speaker 2: a lot of information out there, and people can truly
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  Speaker 2: become expert if they know what to look for. But
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  Speaker 2: there's also a lot of possibility for people to come
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  Speaker 2: truly misled if they're not careful or discerning in what
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  Speaker 2: they're looking at, because there's a lot of misinformation and
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  Speaker 2: there's a lot of outright fraud in social media as well.
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  Speaker 2: So people can think that they're expert because there's a
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  Speaker 2: lot of plausible stuff out there, but there's a lot
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  Speaker 2: more in the world that's plausible than is true, and
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  Speaker 2: so people can think they have good information where they
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  Speaker 2: don't have a good information that involves issues like finance,
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  Speaker 2: that involves issues like health, that involves issues like national
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  Speaker 2: affairs and politics, that's an issue. It's possible to become
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  Speaker 2: expert if you know what to look for. So there's
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  Speaker 2: a lot of variance in terms of people becoming expert
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  Speaker 2: or thinking they're expert and becoming anything. But in terms
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  Speaker 2: of being positive or being negative, there's a lot of
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  Speaker 2: tragedy on the internet, so by comparison, you can think
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  Speaker 2: well of yourself. And it is a fact that when
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  Speaker 2: people go on the internet, but they post or all
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  Speaker 2: the good things that happened in their life, all the
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  Speaker 2: good news happened to them, but that's the only thing
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  Speaker 2: they post. And if you're sitting there and you're rather
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  Speaker 2: good news bad news, life you can think that you're
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  Speaker 2: rather ordinary, or you can think that you're rather mundane
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  Speaker 2: when everybody else is having so much more of a
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  Speaker 2: best life than you are. You can think that you're
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  Speaker 2: doing much worse than everybody else. So the internet just
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  Speaker 2: can create a lot of different impacts on people. That's
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  Speaker 2: both good and bad, truthful and untruthful. It just turns
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  Speaker 2: up the volume and everything.
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  Speaker 1: Yeah, we certainly see social status and wealth on display.
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  Speaker 1: You never see the bills and the debt that comes
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  Speaker 1: along with that. That's a really good way of describing it.
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  Speaker 1: Talking about expertise, I cannot help but notice over the
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  Speaker 1: past few years, especially on social media, how blithely so
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  Speaker 1: many people proclaimed their own expertise. First it was on epidemiology,
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  Speaker 1: then it was on vaccines, then it was constitutional law.
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  Speaker 1: More recently it's been on military theory. Is this just
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  Speaker 1: the human condition where we're wildly overconfident in our ability
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  Speaker 1: to become experts even if we don't have that expertise.
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  Speaker 2: Well, I think it is. And if it's not all
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  Speaker 2: of us, at least it's some of us. That is,
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  Speaker 2: we have a little bit of knowledge, and it leads
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  Speaker 2: us to think that we can be expert in something
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  Speaker 2: that we're quite frankly not expert in. We know a
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  Speaker 2: little bit of math, we can draw a curve, and
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  Speaker 2: so we think we can become expert epidemiology when we're
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  Speaker 2: a mathematician or maybe a lawyer, or maybe we've heard
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  Speaker 2: a little bit about evolution, and so we think we
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  Speaker 2: can comment on the evolution of a virus when we're not.
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  Speaker 2: We don't study viruses. We're not an epidemiologist, but we
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  Speaker 2: know a little bit, and once again, we don't know
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  Speaker 2: what we don't know. So we think we can comment
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  Speaker 2: on another person's area of expertise because we know nothing
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  Speaker 2: about the expertise contained in that other person's area of expertise.
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  Speaker 2: A philosopher Freend of Mind, Nathan Valentine and I have
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  Speaker 2: written about epistemic trespassing, where people in one area of
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  Speaker 2: expertise who know a little bit about something decide that
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  Speaker 2: they can trespass into another area of expertise and make
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  Speaker 2: huge public proclamations because they know something that looks like
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  Speaker 2: it's relevant, looks like it's informative, and it has a
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  Speaker 2: small slice of relevance, but it misses a lot in
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  Speaker 2: terms of really commenting on things like international affairs, or
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  Speaker 2: economic policy, or epidemiology. But people feel that they have
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  Speaker 2: licensed to comment on something that lies outside of their
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  Speaker 2: actual area of expertise. Now, some of us give ourselves
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  Speaker 2: a great license to do that, but I do want
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  Speaker 2: to mention that this is part of being human, because
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  Speaker 2: part of being human, part of the way that we're built,
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  Speaker 2: is every day we do wander into new situations and
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  Speaker 2: we have to solve problems. We have to innovate, We
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  Speaker 2: have to figure out how do I handle this situation.
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  Speaker 2: So we cobble together whatever expertise, whatever experience, whatever ideas,
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  Speaker 2: we have to try to figure out how do we
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  Speaker 2: handle this situation. This imagination is how we're built. It's
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  Speaker 2: part of our genius. But it's a genius that we
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  Speaker 2: can over apply. And what you're seeing in epistemic trespassing
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  Speaker 2: is a flamboyant way in which this genius is over
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  Speaker 2: applied in the public domain.
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  Speaker 1: So wrap this up for us, professor, what do we
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  Speaker 1: need to do to better understand and ourselves, our capabilities
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  Speaker 1: and our limitations.
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  Speaker 2: Well, I think when it comes to understanding information like
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  Speaker 2: the Internet, like reading someone who might be an epistemic
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  Speaker 2: trespassor for example, or someone who is making grand statements
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  Speaker 2: about epidemiology or foreign policy or whatnot, is maybe it
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  Speaker 2: would be good to familiarize ourselves with the skills of journalism.
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  Speaker 2: And actually, I wish schools would teach journalism skills, or
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  Speaker 2: at least fact checking skills more prominently in the American
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  Speaker 2: education system. That is, as we progress in the twenty
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  Speaker 2: first century, dealing with information is going to be the
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  Speaker 2: skill that we all need. Finding experts and evaluating experts
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  Speaker 2: who with an expert is going to be a skill
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  Speaker 2: that we all need. Figuring out if we're expert enough
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  Speaker 2: is going to be a skill that we all need.
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  Speaker 2: And a lot of that it's really about being able
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  Speaker 2: to evaluate the information that we confront and a lot
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  Speaker 2: of that really boils down to fact checking in journalism,
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  Speaker 2: So finding out how to do that. I wish we
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  Speaker 2: could have a little bit more of those skills as
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  Speaker 2: a country, or at least that that's the nudge that
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  Speaker 2: I would give people.
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  Speaker 1: Huh, really very fascinating. So to wrap up, having a
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  Speaker 1: strong sense of self moderated with a dose of humility
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  Speaker 1: is a good way to avoid disaster on Wall Street.
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  Speaker 1: Adam Smith was right, if you don't know who you are.
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  Speaker 1: Wall Street is an expensive place to find out. I'm
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  Speaker 1: Barry Ridults and this is Bloomberg's at the moment, But
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  Speaker 2: Tell me for your