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Bali’s Second Demand Engine: The Rise of Premium Domestic Tourism
Bali’s tourism economy is supported by more than international arrivals.
In this episode of The Global Investor Podcast, we explore Bali’s second demand engine: Indonesia’s enormous and increasingly premium domestic travel market.
Indonesia recorded approximately 1.20 billion domestic tourism trips in 2025, while Bali recorded around 26.62 million. The government is now actively encouraging higher-spending domestic travel—potentially creating another premium demand pool alongside international visitors.
We examine:
• why domestic travellers can support demand around Indonesian holidays…
The skinny
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