Latest / Ecommerce Playbook: Numbers, Struggles & Growth
Boost Your Holiday Sales with These Email and SMS Strategies
Looking to boost your holiday sales? In this episode, Richard and Tommy Lamb, Director of Email and SMS at Common Thread Collective, break down the key email and SMS strategies you need for Black Friday, Cyber Monday, and the holiday season.
Key Takeaways:
Data Integrity: Clean up your email data for more effective campaigns.
Audience Segmentation: Learn how to personalize your messages using advanced tools like Klaviyo.
Shortening Email Flows: Discover why shortening cart abandonment windows is essential during the holiday rush.
New Platform Features: Leverage AI-driven features to automate…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.