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Jamie Beaton: Crimson Education CEO unveils new business venture · Best of Business

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  Speaker 1: You're listening to a podcast from News Talk st B.
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  Speaker 2: After turning the overseas education industry on its head, Jamie
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  Speaker 2: Beaton is setting a sites on a new venture. He's
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  Speaker 2: created a spin off of Crimson Education that will focus
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  Speaker 2: on getting key we startups access to the US market.
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  Speaker 2: It's called Concord Visa. It will guide users through the
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  Speaker 2: confusing US immigration process and help them secure special visash head.
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  Speaker 2: Let's have a chat to Jamie. Jamie, Hello, how are
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  Speaker 2: you doing very well? Have we found you yet again
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  Speaker 2: at an airport?
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  Speaker 3: Yes? We have, but I've just walked outside of the door,
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  Speaker 3: so it should be quiet. Now.
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  Speaker 2: I feel like every time I talk to you, Jamie,
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  Speaker 2: you're at an airport. Do you just live in airports
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  Speaker 2: at the minute?
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  Speaker 3: It does feel that way.
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  Speaker 1: Yes, Well that's what.
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  Speaker 2: Happens when you're a hot shot. Hey, now tell me
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  Speaker 2: how this venture works. Is this just aimed at startups
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  Speaker 2: or is it also students? Is it for everybody?
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  Speaker 3: So for the last twelve years, we've been helping so
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  Speaker 3: many ambitious kiwis get into these amazing universities and they
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  Speaker 3: get these f one visas to stay in the country.
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  Speaker 3: And when I finished my own program, I didn't have
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  Speaker 3: to find a way to keep building Crimson in the States,
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  Speaker 3: and so I found this obscure visa category called the
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  Speaker 3: one Visa, which helped me to actually begin being able
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  Speaker 3: to work in the US. And so the first folks
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  Speaker 3: we helped were students, ambitious kids that wanted to actually
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  Speaker 3: take advantage of these degrees and keep going. And then
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  Speaker 3: we realized actually there were all these high growth companies
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  Speaker 3: like Tracks in New Zealand that were trying to expand
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  Speaker 3: in the US market, and we could actually not just
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  Speaker 3: help individuals, but help whole teams, whole companies with this
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  Speaker 3: rapid expansion. So we've expanded from just students to companies
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  Speaker 3: and other organizations.
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  Speaker 2: Are these people who want to go over to the
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  Speaker 2: US temporarily or set up shop there permanently.
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  Speaker 3: So take a company like Zero or you know, for example,
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  Speaker 3: Holt or Rocket Labs. They initially start in New Zealand's
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  Speaker 3: but they want to have this massive ability to tap
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  Speaker 3: into the US market, which now has become, for example,
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  Speaker 3: Crimson's biggest market. So often they want to send stuff
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  Speaker 3: from the New Zealand team to America to crack the
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  Speaker 3: market higher local teams and then often bring those kiwi's
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  Speaker 3: back or you know, to a new market. And so
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  Speaker 3: often it's sort of the shop troops, those sales and
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  Speaker 3: marketers as revenue leaders, maybe the founders who want to
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  Speaker 3: go over there and get the business going. And so
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  Speaker 3: often it's it's about global expansion for q WE companies.
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  Speaker 2: How do you think this business that's going on in
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  Speaker 2: the UK and the US, sorry, at the moment, with
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  Speaker 2: people ending up an ice detention centers, including a Kiwi
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  Speaker 2: at the minute, is they going to put people off?
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  Speaker 3: No? So, you know, I've been on the ground in
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  Speaker 3: New York for last four years and there's definitely a
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  Speaker 3: lot of media hysteria around some of these ice attensions.
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  Speaker 3: But for a Kiwi or you know, someone who's building
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  Speaker 3: a company in the States, it's really two different realities.
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  Speaker 3: You know, it's kind of unfortunate, but I think that
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  Speaker 3: you know, it's really really different. Kettle of fish. So
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  Speaker 3: a lot of our folks are looking to move to
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  Speaker 3: places at New York of California, these amazing hubs of
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  Speaker 3: economic activity, business opportunity, growth opportunity, and naturally where our
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  Speaker 3: students and our companies were working with the focused on Jamie.
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  Speaker 2: How much are you loving the fact that NCEA has
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  Speaker 2: been put on the bin.
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  Speaker 3: I'm glad it's in the trash and you know it's
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  Speaker 3: it really honestly has been haunting students for a while now,
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  Speaker 3: because you know, I've seen twelve years of Kiwis doing
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  Speaker 3: nca Cambridge and ib and you know the reality is
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  Speaker 3: NCAA has these internals that are really low integrity. A
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  Speaker 3: lot of students now use GPT. It isn't world class.
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  Speaker 3: It's super confusing, it's like hieroglyphics, and so getting rid
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  Speaker 3: of that and having a truly world class stand it
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  Speaker 3: actually means Douk Kiwis can compete on the world's biggest stages.
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  Speaker 3: People talk about equity education, but actually the way to
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  Speaker 3: start equity is really to have people taking a curriculum,
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  Speaker 3: a public school curriculum that actually can take you anywhere.
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  Speaker 3: And so I'm pumped about this and honestly it's very inspiring.
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  Speaker 2: Do you think they've made the right call here though,
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  Speaker 2: in setting up yet another New Zealand that bespoke certificate
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  Speaker 2: or should we actually have gone with IB or Cambridge?
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  Speaker 3: So I mean Singapore took the A levels from the
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  Speaker 3: UK and they tuned them up, made them even more rigorous,
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  Speaker 3: incorporated some local history and that's been you know, wildly
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  Speaker 3: effective there. I think as long as the curriculum that
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  Speaker 3: is being developed has you know, research around international maths
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  Speaker 3: and English standards and it's really exam based, there aren't
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  Speaker 3: these kind of ways to get around those exams with
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  Speaker 3: internals that aren't you know, that aren't great properly, I
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  Speaker 3: think that could be a really good outcome, you know,
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  Speaker 3: from a cost efficiency standpoint. Taking an international curriculum is
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  Speaker 3: also very exciting, but I think the approach is going
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  Speaker 3: to work great and honestly it's a massive step forward.
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  Speaker 3: And also, you know, there are many folks and for example,
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  Speaker 3: the Ministry of Education that are quite vested in the
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  Speaker 3: national curriculum and so you know, I mean this also
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  Speaker 3: helps to get their buy in as well.
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  Speaker 2: Yeah, Jamie, Hey, thanks very much. Enjoy your flight. That's
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  Speaker 2: Jamie Beaton, Crimson Education Founder.
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