Michael DeLon: How to Write a Book and Become an Authority in Your Field
Michael DeLon is the President in Paperback Expert, he is an author, speaker, marketing strategist and business growth coach for business owners and sharp, aggressive entrepreneurs looking to get to the next level in their business.
In this episode Michael talks about all the ways you can establish credibility, stand out, and convert leads by publishing a book. He uses three concepts: clarify, simplify, and multiply to harness a lawyer’s journey or life story to make a compelling story out of it which will then be the cornerstone of all their marketing strategies.
Timestamps:
Telling your…
The skinny
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