Latest / What's Your Problem? / Building a Better Public Bathroom
Transcript
- 0:15Speaker 1: Pushkin.
- 0:20Speaker 2: Bathroom infrastructure has always been a problem for me because
- 0:23Speaker 2: I need a bathroom a lot, and I get frustrated
- 0:25Speaker 2: when a bathroom isn't good. But I wasn't really necessarily
- 0:29Speaker 2: sure that that was a problem for everybody. So I
- 0:31Speaker 2: started doing this thing where I would interview everyone about
- 0:36Speaker 2: their bathroom habits. And the most fun thing to do
- 0:38Speaker 2: actually is ask if you ever get in an uber lyft, say,
- 0:42Speaker 2: can I ask you a weird question? Where do you
- 0:44Speaker 2: go to the bathroom when you're working?
- 0:45Speaker 1: This is Fletcher Wilson. He's the co founder and CEO
- 0:49Speaker 1: of a company called Throne Labs.
- 0:51Speaker 2: I would get highly strategic answers, and what was revealing
- 0:56Speaker 2: is just how big of a problem it really is
- 0:58Speaker 2: if you're working from your car and you don't have
- 1:00Speaker 2: an office bathroom.
- 1:01Speaker 1: Right, So, what are some of the strategic answers people gave?
- 1:04Speaker 2: You Never drink water or coffee on the job, which
- 1:07Speaker 2: is a bad answer, right, or.
- 1:10Speaker 1: A sad answer?
- 1:11Speaker 2: Sad answer, or I know this one plays this one
- 1:14Speaker 2: restaurant that lets me so I'm always trying to know.
- 1:16Speaker 2: At four o'clock in the afternom I'm trying to get
- 1:18Speaker 2: a ride there the most interesting was I'm driving on
- 1:23Speaker 2: mission in San Francisco, and I asked the question, and
- 1:26Speaker 2: he turns around and goes, you really want to know?
- 1:28Speaker 2: And I said absolutely. He pulls over to the side
- 1:30Speaker 2: of the road, which made me nervous, and reaches for
- 1:34Speaker 2: his glove compartment, which made me more nervous, and opens
- 1:38Speaker 2: it up and pulls out a rolled up necktie. And
- 1:43Speaker 2: I sort of was confused, And he said, with a
- 1:46Speaker 2: smile on his face, as if he had sort of
- 1:47Speaker 2: solved the mysteries of the universe. You know, all I
- 1:50Speaker 2: have to do is whenever I drop someone off at
- 1:51Speaker 2: a hotel, I throw this on and they think I
- 1:53Speaker 2: am staying there and I get to use their bathroom.
- 1:56Speaker 1: Huh.
- 1:56Speaker 2: He had to put on a costume just to use
- 1:58Speaker 2: an office bathroom, right, And that kind of put me
- 2:00Speaker 2: on a journey where I was talking to police officers,
- 2:03Speaker 2: people without reliable access to homes, parents with young children, athletes,
- 2:08Speaker 2: you know, and everyone.
- 2:10Speaker 1: I have the good fortune to have worked in offices
- 2:12Speaker 1: where I can always go to the bathroom, but there
- 2:15Speaker 1: is on my route to work. It takes me forty
- 2:18Speaker 1: five minutes to get to work on the subway, and
- 2:20Speaker 1: there's a Whole Foods in the middle. It's the one
- 2:22Speaker 1: on Houston Street by second half, and like more than once,
- 2:28Speaker 1: I've been running down Houston Street and a sweat I'm
- 2:31Speaker 1: halfway to work, heading for the Whole Food's toilet.
- 2:34Speaker 2: We've all been in that sweat run. I mean not
- 2:36Speaker 2: all of us, but I'd say forty percent of the population,
- 2:38Speaker 2: based on my discussions, has been in that situation before.
- 2:47Speaker 1: I'm Jacob Goldstein and this is What's Your Problem, the
- 2:50Speaker 1: show where I talk to people who are trying to
- 2:52Speaker 1: make technological progress. My guest today is Fletcher Wilson. His
- 2:56Speaker 1: company Throne Labs is putting new public bathrooms in cities
- 3:00Speaker 1: around the country. His problem is this, how do you
- 3:03Speaker 1: create public toilets that people actually want to use? As
- 3:07Speaker 1: you'll hear, the answer in a combination of physical design, technology,
- 3:12Speaker 1: and a kind of social engineering. The conversation also points
- 3:16Speaker 1: to some bigger ideas about how hard it is for
- 3:20Speaker 1: cities to build and maintain pretty much anything.
- 3:24Speaker 2: It started by doing a lot of research on why
- 3:26Speaker 2: there are many public bathrooms out there, and it's an
- 3:28Speaker 2: interesting history to some extent. A lot of people point
- 3:31Speaker 2: to this movement in the sixties and seventies called the
- 3:34Speaker 2: Coalition to and Pay for Toilets in America.
- 3:36Speaker 1: Oh interesting, So what was the case before that? Like,
- 3:39Speaker 1: what was the status quo?
- 3:42Speaker 2: There were a lot of put a quarter in and
- 3:45Speaker 2: you can use the bathroom facilities actually in America and
- 3:48Speaker 2: certainly in Europe, and that created the right incentives to
- 3:51Speaker 2: provide bathrooms in some respects. So a lot of people
- 3:56Speaker 2: point to that as why there are better bathrooms in
- 3:58Speaker 2: Europe VERSUS America. So I think that's a big part
- 4:01Speaker 2: of it. I think there are more recent issues, I
- 4:04Speaker 2: think safety and security, and in a lot of urban
- 4:08Speaker 2: areas in the modern US city, there are a lot
- 4:11Speaker 2: of cities, as we've talked to them, that are sort
- 4:13Speaker 2: of nervous that bathrooms will become sort of a location
- 4:16Speaker 2: for nefarious activity like.
- 4:18Speaker 1: Drugs and prostitution. I mean, is that said basically.
- 4:22Speaker 2: Sure, you name it, and it's a private space within
- 4:25Speaker 2: a public space, and that makes city officials nervous. And
- 4:30Speaker 2: in some cases it's true that it has been difficult
- 4:33Speaker 2: with the old school bathroom infrastructure style to solve for
- 4:37Speaker 2: that problem.
- 4:38Speaker 1: Okay, so this is why we can't have nice public toilets.
- 4:45Speaker 1: What were you doing before, what was your job?
- 4:48Speaker 2: Thrown as my second company. My first company was a
- 4:50Speaker 2: medical technology company with a catheter a piece of hardware,
- 4:55Speaker 2: so I'm not afraid of building things in the physical world.
- 4:58Speaker 2: That company was trying to solve a problem for people
- 5:00Speaker 2: whose leg veins aren't able to properly pump blood back
- 5:04Speaker 2: to the heart from the legs, and so we had
- 5:06Speaker 2: a cather that went in recreated vein valves for people
- 5:09Speaker 2: in their legs and so. And that company is still
- 5:11Speaker 2: going and I'm proud of it. But I think the
- 5:14Speaker 2: link here is, first of all, it's all plumbing, veins
- 5:17Speaker 2: and bathrooms, but really sticky problems that a lot of
- 5:20Speaker 2: people don't want to try to solve.
- 5:23Speaker 1: So what's the moment when you decide to start this company.
- 5:26Speaker 2: I'm walking in San Francisco. I have to go to
- 5:28Speaker 2: the bathroom and I see a porta potty and I
- 5:33Speaker 2: try to go use it, and there's a lock on it.
- 5:35Speaker 2: This is sort of a porta potty outside a residential
- 5:37Speaker 2: construction site. And it sort of hit me. There are
- 5:41Speaker 2: porta potties all over the city. They're not nice to use.
- 5:45Speaker 2: They're being used about one percent of the time. If
- 5:47Speaker 2: that what if we could sort of, you know, create
- 5:50Speaker 2: some sort of bathroom sharing system where the construction company
- 5:53Speaker 2: is incentive ized or the person who's driveway it's on
- 5:55Speaker 2: is incentivized to open up an elevated bathroom experience for
- 5:58Speaker 2: anyone who needs it. Ha.
- 6:00Speaker 1: So that's Airbnb, but for toilets is essentially what you're
- 6:03Speaker 1: imagining there.
- 6:04Speaker 2: Yes, I wish I could take credit for AIRPNP, but
- 6:07Speaker 2: there actually was a predecessor company to mine that have
- 6:10Speaker 2: that meme.
- 6:10Speaker 1: Oh interesting, and they were trying to do that.
- 6:13Speaker 2: That was more you can use my bathroom in my
- 6:16Speaker 2: living room for a fee, and it didn't work. I
- 6:18Speaker 2: don't think it worked.
- 6:20Speaker 1: Yeah, okay, so you have the idea and you start
- 6:23Speaker 1: the company.
- 6:24Speaker 2: Well, you got to have a team, so pull together
- 6:26Speaker 2: a five person founding team. First company was a solo
- 6:29Speaker 2: founder journey. This one I decided not to do that.
- 6:32Speaker 2: It's it's hard to start these things, and so I
- 6:34Speaker 2: brought in a hardware guy. I found two people from
- 6:39Speaker 2: the traditional portable sanitation industry who had owned and run
- 6:41Speaker 2: one of those companies for a long time, which was
- 6:43Speaker 2: very useful to understand what the old school portable sanitation
- 6:47Speaker 2: industry does.
- 6:48Speaker 1: Like basically from the porta potty business.
- 6:50Speaker 2: Yeah, I always I try to extend it to make
- 6:53Speaker 2: it sound even more glorified. But yes, porta potty business,
- 6:56Speaker 2: which is great, has done a lot of great things,
- 6:58Speaker 2: but we're trying to build sort of a new system
- 7:00Speaker 2: on top of that. And then my last co founder, Jess,
- 7:03Speaker 2: who brings this sort of grassroots marketing and sales side
- 7:08Speaker 2: of how to sell to cities and get a bunch
- 7:09Speaker 2: of people excited about something like this.
- 7:11Speaker 1: And so at some point you go from selling to
- 7:15Speaker 1: people where the porta part is going to be in
- 7:17Speaker 1: their driveway, to construction companies it's like you're gonna have
- 7:19Speaker 1: one of these anyways to selling to cities and you
- 7:22Speaker 1: know transitisms selling to the government basically, right, that's the
- 7:24Speaker 1: model you land at. What how do you figure that
- 7:26Speaker 1: part out?
- 7:27Speaker 2: There are three potential customers, the user, the city or
- 7:32Speaker 2: companies like Uber enterprise, right, And we tried actually selling
- 7:35Speaker 2: to Uber and Lyft and Amazon we have drivers, right,
- 7:38Speaker 2: But I think the issue was twofold call us when
- 7:41Speaker 2: you have ten thousand bathrooms all over the country, and
- 7:45Speaker 2: to some extent, some of those companies aren't as in
- 7:46Speaker 2: xentivized to provide a workplace benefit for their non W
- 7:49Speaker 2: two workers, So that's a rabbit hole we won't go into.
- 7:52Speaker 1: Soh So basically, like the idea is like, hey, Uber,
- 7:54Speaker 1: you could attract drivers by giving them bathrooms, which Lyft doesn't.
- 7:58Speaker 1: But then you're saying legally, if they do that, they
- 8:01Speaker 1: might have to hire their workers as W two workers
- 8:03Speaker 1: instead of contractors. Like that's a risk, that's a risk.
- 8:06Speaker 2: Interesting and so a quick aside on selling to the user.
- 8:11Speaker 2: I think we were never feeling very good about the
- 8:13Speaker 2: idea of people paying to use the bathroom, especially in America,
- 8:16Speaker 2: but we tried it. We played around with bathroom credits,
- 8:19Speaker 2: and what you find is one out of ten people
- 8:21Speaker 2: are willing to do it, or maybe one out of five.
- 8:23Speaker 2: But then if there is a dribble of pee on
- 8:26Speaker 2: the seat, you hear from them right, you don't want
- 8:29Speaker 2: to pay for a bathroom and not have a perfect experience.
- 8:31Speaker 2: And while we try to provide a perfect experience every time,
- 8:34Speaker 2: it's difficult. And so that just felt like an uphill
- 8:36Speaker 2: battle to convince hundreds of thousands of people a day
- 8:38Speaker 2: to make a different buying decision than they're used to
- 8:41Speaker 2: and so you land on cities. So we land on cities, and.
- 8:44Speaker 1: So the big question is how do you keep people
- 8:47Speaker 1: from going in there and doing drugs or like pooping
- 8:50Speaker 1: on the floor or whatever. Right, how do you make
- 8:53Speaker 1: it not a terrible public toilet? That seems like the
- 8:55Speaker 1: fundamental hard question is that? Right?
- 8:57Speaker 2: I think that's one of two fundamental hard questions. I think,
- 9:00Speaker 2: if I can back up, there's one other that I
- 9:02Speaker 2: think is pretty critical, which is the difficulty of building
- 9:06Speaker 2: physical infrastructure and the inflight ability of that. So the
- 9:11Speaker 2: main solution for cities they don't use poor bodies. It's
- 9:13Speaker 2: not a crowd pleaser, and so they typically build brick
- 9:17Speaker 2: and mortar bathrooms or install these factory built systems that
- 9:20Speaker 2: will plug into the waste and water infrastructure. The problem
- 9:23Speaker 2: is that takes two to three years, and it usually
- 9:26Speaker 2: costs like a million dollars a bathroom, and then once
- 9:28Speaker 2: it's down, maybe you picked the wrong spot. It's there
- 9:31Speaker 2: for twenty or thirty years.
- 9:32Speaker 1: New York, in fact, just did that, and they even
- 9:34Speaker 1: they bought like prefab bathrooms, but installing them like basically
- 9:39Speaker 1: hooking them up to water and sewer I guess did
- 9:41Speaker 1: in fact cost a million dollars a bathroom, which I mean,
- 9:46Speaker 1: it still seems crazy to me. I know enough that
- 9:48Speaker 1: it shouldn't, but like.
- 9:50Speaker 3: I feel like you could build an apartment for a
- 9:52Speaker 3: million dollars and put a toilet in it. Yeah, like
- 9:55Speaker 3: you actually could like buy a condo for five hundred
- 9:59Speaker 3: thousand dollars or the toilet and it. Let you know,
- 10:01Speaker 3: like it's there, Like there's an abundance problem here, right,
- 10:04Speaker 3: I mean, I guess this is kind of part of
- 10:06Speaker 3: what is enabled in your business. If it didn't cost
- 10:08Speaker 3: a millionllion dollars to build a public toilet, literally, your
- 10:12Speaker 3: business would be a less compelling proposition to cities.
- 10:15Speaker 2: I think that would take away half of our value proposition,
- 10:18Speaker 2: which is this flexibility ability to you know, the original
- 10:21Speaker 2: products back was a hotel, lobby bathroom that can be
- 10:23Speaker 2: placed in a home depot, parking lot in an hour
- 10:25Speaker 2: or less.
- 10:26Speaker 1: Yeah, so flexible installation. And then the sort of social norms.
- 10:29Speaker 1: How do you keep very small percentage of people from
- 10:33Speaker 1: ruining it for everybody?
- 10:34Speaker 2: And that's the other big piece, So.
- 10:36Speaker 1: Let's take them in order. There's first the how do
- 10:39Speaker 1: you build a bathroom that doesn't cost a million dollars
- 10:42Speaker 1: and that you can move around if you want to.
- 10:45Speaker 1: Presumably that's that's better than a porta potty, right, Like
- 10:49Speaker 1: we have a bad answer to that, which is the
- 10:51Speaker 1: porta potty. But yeah, so how do you do that one?
- 10:53Speaker 2: Yes, better than a porta potty. So what you want
- 10:56Speaker 2: to do is convince a user that they're at a
- 10:59Speaker 2: nice indoor bathroom. There's a lot of technology. This thing
- 11:01Speaker 2: is basically a stationary machine with large holding tanks for
- 11:05Speaker 2: water and waste, humps and sensors and master ration system
- 11:09Speaker 2: to move this waste and water around, to allow a
- 11:12Speaker 2: flushing toilet, a running water sink, and then all the
- 11:15Speaker 2: other accoutrement of an indoor bathroom HVAC, you know, so
- 11:19Speaker 2: air conditioning, heat, and ventilation, all on solar energy so
- 11:24Speaker 2: that we don't have to necessarily plug into public infrastructure.
- 11:27Speaker 2: And so that was the challenge. And we started building
- 11:29Speaker 2: one of these in my co founder Ben Clark's sideyard,
- 11:32Speaker 2: turning his you know, two bed, two bath house into
- 11:35Speaker 2: a two bed, two and a half bath house.
- 11:37Speaker 1: So we'll talk more about the physical thing that you
- 11:38Speaker 1: build in a thick but there is this other problem, right,
- 11:41Speaker 1: how do you keep it from getting ruined by some
- 11:45Speaker 1: small number of people.
- 11:47Speaker 2: Yes, and this is a difficult problem to solve.
- 11:50Speaker 1: Seems harder than the physical piece at some level, or
- 11:52Speaker 1: more complicated or something.
- 11:54Speaker 2: Absolutely, there is a social science aspect to this, there's
- 11:58Speaker 2: an accountability aspect to this, and I think we focused
- 12:01Speaker 2: our early experiments on sort of those areas. And I
- 12:05Speaker 2: think the difficult thing you have to give up when
- 12:08Speaker 2: sort of being excited about this concept a throne is,
- 12:12Speaker 2: you know, attaching some form of accountability to your actions
- 12:14Speaker 2: in a public space. And in order to do that,
- 12:18Speaker 2: many of our users enter via some sort of phone number,
- 12:22Speaker 2: basically an SMS access system. But what that allows us
- 12:25Speaker 2: to do is a you know, kind of create the
- 12:27Speaker 2: sense of let's create a loyal, conscientious user base.
- 12:31Speaker 1: And just to be clear, the point of using a
- 12:33Speaker 1: phone number is most people have one phone number, So
- 12:36Speaker 1: it's essentially tying you using the bathroom to your identity.
- 12:40Speaker 1: You are not an anonymous, truly anonymous user. You are
- 12:43Speaker 1: one distinct person trackable at some level using the toilet.
- 12:48Speaker 2: Well, we don't care about your name, we don't care
- 12:50Speaker 2: about your occupation, we don't want to know anything else
- 12:52Speaker 2: about you. But you're not going to go get a
- 12:55Speaker 2: new phone number just to use it.
- 12:56Speaker 1: So what do you want to know though, Well, like
- 12:58Speaker 1: why do you want my phone number for me to
- 13:00Speaker 1: go to the bathroom?
- 13:00Speaker 2: So two reasons number one and actually this is not
- 13:03Speaker 2: as much the accountability. We want to ask you how
- 13:05Speaker 2: clean the bathroom is, and if you enter via phone number,
- 13:08Speaker 2: a huge percent of people tell us in hilarious detail
- 13:11Speaker 2: what's going on inside there. So that's another piece of this.
- 13:14Speaker 1: Like so you text me afterwards and say how is it?
- 13:16Speaker 1: And I text you back.
- 13:17Speaker 2: We text you as you go in, how clean is
- 13:19Speaker 2: the throne or how does the throne smell? And we
- 13:20Speaker 2: can ask different questions and people tell us they are
- 13:24Speaker 2: eyes and ears, and we have a roaming labor force
- 13:26Speaker 2: that is reacting in real time to those prompts.
- 13:29Speaker 1: So that's one reason.
- 13:30Speaker 2: Yeah. The other is for the less than one percent
- 13:33Speaker 2: of people that are just not treating this like they
- 13:36Speaker 2: would their home bathroom or using it for things outside
- 13:40Speaker 2: of our sort of general terms and conditions. We can
- 13:44Speaker 2: warn and block those users, and it's a very small percent.
- 13:47Speaker 2: This is things like refusing to leave drug use and
- 13:50Speaker 2: leaving drug paraphernalia behind, other activities outside of bathroom use,
- 13:55Speaker 2: and so there's obviously a technology problem of how can
- 13:59Speaker 2: you understand who's doing those things without any creepiness, And
- 14:02Speaker 2: so one of our company values is don't be creepy.
- 14:05Speaker 2: There's no cameras, no microphone on the inside or anything
- 14:08Speaker 2: like that, but like refusing to leave pretty easy to know.
- 14:12Speaker 2: And by piecing together sort of the comments from each
- 14:16Speaker 2: user and knowing which, you know, phone number was associated
- 14:19Speaker 2: with each use, you can start to pick up sort
- 14:21Speaker 2: of statistically, people that are constantly the problem.
- 14:24Speaker 1: Basically if the person who comes in after you says
- 14:27Speaker 1: it was totally disgusting, or there is a needle on
- 14:29Speaker 1: the floor that gets pinned to the previous user. Just
- 14:33Speaker 1: to be clear, I mean that seems like the simple version.
- 14:36Speaker 2: It gets flagged to the previous group of users, And
- 14:39Speaker 2: if you happen to be in a group over and over,
- 14:41Speaker 2: that is that is the yellow flag eventually becomes a
- 14:44Speaker 2: red flag.
- 14:45Speaker 1: What percent of users wind up getting.
- 14:46Speaker 2: Flagged zero point one percent of users, one in a thousand.
- 14:50Speaker 1: Yeah, what's it take to get banned? Really?
- 14:54Speaker 2: It is repeated violation of these types of terms and additions,
- 14:59Speaker 2: or one really bad incident, and sometimes It's as simple
- 15:02Speaker 2: as one of our customers. The city will say, you know,
- 15:05Speaker 2: the user that used the throne at ten forty two
- 15:08Speaker 2: did X, Y and z, and sometimes that will lead
- 15:11Speaker 2: to a ban. I didn't mention this. Another reason to
- 15:14Speaker 2: make a bathroom smart is you can do things like
- 15:17Speaker 2: the following. Our door is an automatic sliding door. It
- 15:21Speaker 2: sort of acts as the bouncer. That's a safety precaution.
- 15:23Speaker 2: You don't want people coming in right after you. And
- 15:26Speaker 2: then also there are incidents of overdose and it's actually
- 15:30Speaker 2: really great feature that eventually the door will open and
- 15:33Speaker 2: people will find you. And that has happened many times
- 15:35Speaker 2: and lives have been saved actually with that feature.
- 15:38Speaker 1: So you can't like manually lock it from the inside,
- 15:40Speaker 1: is what you're saying. At some point. It's like an
- 15:42Speaker 1: electronic lock exactly.
- 15:44Speaker 2: And that's another big one. We sort of control the
- 15:47Speaker 2: locking system. An audio feature will tell you, you know, the
- 15:50Speaker 2: door will close and lock behind you, and we warn people,
- 15:55Speaker 2: you know, very much before that happens, and the city
- 15:57Speaker 2: actually gets to set the time limit they want. And
- 15:59Speaker 2: this is a piece of our technology that rubs some
- 16:02Speaker 2: people the wrong way. It's one of these crazy trade
- 16:05Speaker 2: offs and when you're dealing in the bathroom world. But
- 16:08Speaker 2: if you don't do that, there are real safety concerns
- 16:11Speaker 2: and people will stay there overnight and whatnot. And so
- 16:14Speaker 2: we try to provide a good amount of time and
- 16:16Speaker 2: a lot of notice. But again it helps when there
- 16:19Speaker 2: is a safety issue there where in a normal locking,
- 16:22Speaker 2: manual locking bathroom, a lot of people are just found
- 16:24Speaker 2: in the morning dead right when there's an overdose.
- 16:27Speaker 1: So how long do cities choose to let people stay
- 16:31Speaker 1: in the bathroom before it automatically opens?
- 16:34Speaker 2: Ten minutes is the shortest we use, and in some
- 16:36Speaker 2: cities fifteen or no time limit.
- 16:38Speaker 1: Okay, And is there like just a small question that
- 16:41Speaker 1: comes to mind, like a manual override? If I'm in there,
- 16:45Speaker 1: can I unlock it if I want manually?
- 16:47Speaker 2: Absolutely so for anyone who's claustrophobic and thinking this is
- 16:50Speaker 2: my nightmare, there's a manual handle to get out. It's
- 16:53Speaker 2: more just that you can't lock it and stop people
- 16:55Speaker 2: from coming in after the ten or fifteen minute timeline.
- 16:59Speaker 1: What has been like surprising to you about this sort
- 17:02Speaker 1: of social dynamics piece of it.
- 17:05Speaker 2: I think that it's not what society might think would
- 17:08Speaker 2: be the person causing the most problems I think is
- 17:10Speaker 2: one of them. We have had city officials, one city
- 17:15Speaker 2: official and obviously not going to talk about which very
- 17:18Speaker 2: early on, where like that was the person that was
- 17:22Speaker 2: causing problems and we stood firm, you know, you're not
- 17:24Speaker 2: using our bathroom anymore. I think on the flip side,
- 17:27Speaker 2: I always get the question of like, homeless people are
- 17:30Speaker 2: always are just going to ruin this thing, and that
- 17:31Speaker 2: is not the case. I think we have found. We've
- 17:34Speaker 2: put these in a lot of locations that have historically
- 17:37Speaker 2: not been able to have bathrooms because of all the
- 17:39Speaker 2: issues I mentioned with traditional brick and mortar where they
- 17:42Speaker 2: were having to post up security guards outside, which is
- 17:45Speaker 2: just not cost effective. And what we found when we
- 17:48Speaker 2: put in these communities one example is sort of west
- 17:51Speaker 2: Lake MacArthur Park in Los Angeles, is the people that
- 17:55Speaker 2: spend a lot of time there become our advocates. They
- 17:58Speaker 2: come up to our cleaners and say like, we love
- 18:00Speaker 2: this and oh, by the way, this person's causing problems.
- 18:03Speaker 2: And it's so impactful for people that don't have regular
- 18:06Speaker 2: access to a bathroom or have to feel some sort
- 18:08Speaker 2: of maybe shamed to walk into an establishment to use
- 18:11Speaker 2: their bathroom. It is not as easy for everyone to
- 18:14Speaker 2: do that. They do want nice things, and there are
- 18:17Speaker 2: sort of greatest advocates and so happy about it, and
- 18:20Speaker 2: that's something that a lot of people maybe wouldn't have
- 18:23Speaker 2: thought of from the start.
- 18:24Speaker 1: What do you do for people who don't have phones?
- 18:27Speaker 2: It's a big one. Not everyone has regular access to
- 18:29Speaker 2: a phone. It is my co founder, Jess knows. The
- 18:31Speaker 2: number is better than me. Something like ninety two percent
- 18:34Speaker 2: of people in urban areas have phones, but not everyone
- 18:38Speaker 2: has a charged phone. And so we hand out TAP
- 18:40Speaker 2: cards at various community service organizations or often in partnership
- 18:44Speaker 2: with the city. Sometimes we even set up tables with education.
- 18:48Speaker 2: Here's a card. It'll get into any throne for free.
- 18:50Speaker 2: You can use it as many times as you want,
- 18:52Speaker 2: but we still can revoke access. So don't hand it
- 18:54Speaker 2: to a friend, and don't do anything bad in the throne.
- 18:57Speaker 1: I mean, couldn't you just do something bad and then
- 18:59Speaker 1: get another card.
- 19:00Speaker 2: Yes, And the idea here isn't to prevent people who
- 19:03Speaker 2: make one mistake to ever use the bathroom again. The
- 19:05Speaker 2: idea is to put some friction, some feeling of I
- 19:09Speaker 2: might as well just clean up a little bit after
- 19:11Speaker 2: myself use this bathroom for what it's needed, and that
- 19:14Speaker 2: alone is sort of a power law improvement on how
- 19:17Speaker 2: likely the bathroom is to stay nice and clean.
- 19:22Speaker 1: We'll be back in just a minute. What's the thing
- 19:33Speaker 1: that you tried that didn't work?
- 19:37Speaker 2: Forcing people to download an app to use a bathroom.
- 19:41Speaker 1: That seems like a reasonable proposition. I mean maybe it's
- 19:44Speaker 1: maybe you have to be a regular use. I don't know.
- 19:46Speaker 1: I would think that that might work.
- 19:48Speaker 2: I would do it, and we have an app and
- 19:50Speaker 2: people do use it. Uber drivers love it because it
- 19:53Speaker 2: lets you, you know, see where other bathrooms are across
- 19:56Speaker 2: the city. And my favorite memory is walking through Ann Arbor,
- 19:59Speaker 2: Michigan and seeing an Uber driver pull up to and
- 20:01Speaker 2: thrown and the door opens as he's getting out of
- 20:03Speaker 2: his car, clearly showing that you know, he's been doing
- 20:06Speaker 2: that every day and knows exactly the timing of hitting.
- 20:08Speaker 1: So like he's opened on his app from the car
- 20:11Speaker 1: and yeah.
- 20:12Speaker 2: I was just like, we've arrived. But I think early days,
- 20:16Speaker 2: we put one in Georgetown in DC at a farmer's market,
- 20:20Speaker 2: back when you had to download an app and it's crowded.
- 20:22Speaker 2: It takes four minutes to download an app. Sometimes people
- 20:26Speaker 2: are so angry when you have to pee and download
- 20:28Speaker 2: an app that like, we were shamed. I was about
- 20:31Speaker 2: to take my throne shirt off and hide. But it
- 20:34Speaker 2: was a great learning and that's when we installed the
- 20:36Speaker 2: Paul Wilson rule. That my dad is Paul Wilson, seventy
- 20:39Speaker 2: six year old man, not the most facile with technology,
- 20:42Speaker 2: and we said, Paul Wilson better be able to get
- 20:44Speaker 2: in in ten seconds or less.
- 20:45Speaker 1: Uh huh. So how does it work now?
- 20:47Speaker 2: So you walk up to a throne, it will say
- 20:49Speaker 2: free bathrooms, scan to use, and there's a large QR code.
- 20:53Speaker 2: You scan the QR code, it automatically pulls up your
- 20:57Speaker 2: SMS module with a phone number already prepopulated and a
- 21:00Speaker 2: message prepopulated.
- 21:01Speaker 1: SMS module meaning a text.
- 21:03Speaker 2: A text yeah sorry send, it'll say send this message
- 21:07Speaker 2: to use the throne. All you do is scan a
- 21:09Speaker 2: QR code, hit s end and this door opens. A
- 21:13Speaker 2: chime welcomes you, and a voice welcomes you, and you
- 21:16Speaker 2: walk in. The door slides behind you. You have a
- 21:18Speaker 2: flushing toilet, a running water, sink, music, You use the
- 21:22Speaker 2: bathroom and everything is touchless, and you even wave to exit.
- 21:25Speaker 2: On the way out.
- 21:26Speaker 1: So let's talk a little bit more about the physical thing.
- 21:28Speaker 1: Since we're in the room now, does it smell like
- 21:31Speaker 1: a porta potty? Tell me the truth?
- 21:34Speaker 2: No, Okay, our smell score right now is four point
- 21:38Speaker 2: one out of five. So we have quantitative answers.
- 21:40Speaker 1: To this, and physically, how do you make that work?
- 21:42Speaker 2: Yeah, it's hard. It's hard.
- 21:44Speaker 1: Your bathroom is not connected to the water or the
- 21:47Speaker 1: sewer system of the city, right, so, like what's going
- 21:50Speaker 1: on kind of behind the scenes. It just looks like
- 21:52Speaker 1: a bathroom.
- 21:53Speaker 2: Basically, it looks like a bathroom. It looks like a cube.
- 21:56Speaker 2: It is eight feet by ten feet by nine feet.
- 22:00Speaker 3: It's a pretty big bathroom, right, that's pretty big for
- 22:02Speaker 3: a bathroom.
- 22:03Speaker 2: Yeah, it's a pretty large bathroom. It has a ramp
- 22:05Speaker 2: and it's fully eighty eight compliance. Most people say it's
- 22:07Speaker 2: much bigger than I thought. It would be like four
- 22:09Speaker 2: porta potties, maybe five or six actually in square footage.
- 22:13Speaker 2: And there's you know, vinyl wrapping design on the outside
- 22:15Speaker 2: and sort of these instructions to get in as you
- 22:18Speaker 2: walk in. We have this kind of jungle print wallpaper feel.
- 22:22Speaker 2: All of this is intentionally designed to kind of dissuade graffiti.
- 22:27Speaker 2: All of it is anti graffiti coated, so if someone
- 22:30Speaker 2: does do something, we can sort of wash it away
- 22:32Speaker 2: with isopropyl alcohol or slap another leaf sticker on top.
- 22:36Speaker 2: Is another cool tactic that we've learned, you know. As
- 22:39Speaker 2: for your question about smell, I'd say our earlier units,
- 22:43Speaker 2: and the only reason I hesitated is we're a company
- 22:45Speaker 2: iterating all the time. Our earlier units were not as
- 22:47Speaker 2: good about isolating these bad smells when you are holding
- 22:50Speaker 2: a large amount of waste on board. But we've gotten
- 22:53Speaker 2: so much better, so our new units do not smell
- 22:55Speaker 2: like a porta potty?
- 22:56Speaker 1: How does it work? Like, how does the plumbing work?
- 22:58Speaker 2: You flush a toilet? We do use a vacuum assisted flush,
- 23:02Speaker 2: so it still has water, but it's about a quarter
- 23:04Speaker 2: of the water usage per flush.
- 23:06Speaker 1: So like on a plane, is it that kind of
- 23:08Speaker 1: vibe question?
- 23:10Speaker 2: In the design sessions, I said, I don't want this
- 23:12Speaker 2: to feel like a plane. There's a whole nother tangent
- 23:14Speaker 2: there about why that's so loud and the kind of
- 23:17Speaker 2: HydroD and namics happening there. But no, it's not quite
- 23:20Speaker 2: that intense. It's more just a light pull to allow
- 23:23Speaker 2: kind of a quarter gallon of water to flush, which
- 23:26Speaker 2: is very important, right.
- 23:27Speaker 1: You need less water because you just have a tank
- 23:29Speaker 1: of water there on the building such as it is, right,
- 23:31Speaker 1: you don't have you have a very limited water.
- 23:33Speaker 2: Supply, yes, yeah, And so it flushes through a macerat
- 23:37Speaker 2: or a system. So we're this, you know, if you're
- 23:40Speaker 2: eating breakfast, sorry, we kind of grind up what's going
- 23:45Speaker 2: down there, which is helpful also if people put unwanted
- 23:48Speaker 2: items down the toilet. And this is a very robust system.
- 23:51Speaker 2: It's it's our most expensive component on the unit, which
- 23:54Speaker 2: is sort of grinding things up and then using pumps
- 23:56Speaker 2: to pump it into a separate, large holding tank. And
- 23:58Speaker 2: all of these things have sensors and in the back
- 24:00Speaker 2: end we know when we need to add fresh water
- 24:03Speaker 2: or pump the waste. And then you know, all the
- 24:05Speaker 2: traditional indoor plumbing techniques to keep smells from seeping in
- 24:09Speaker 2: are used, plus some since we're holding you know, basically
- 24:13Speaker 2: a septic tank on board to kind of extra ventilate
- 24:16Speaker 2: the system. And then you know, the other solved to
- 24:19Speaker 2: this is just ask people when it smells. And so
- 24:21Speaker 2: every once in a while, particularly at low use units
- 24:24Speaker 2: where we have to pump less frequently, and that ways
- 24:26Speaker 2: to sitting there longer. We'll a user every once in
- 24:29Speaker 2: a while will say it's starting to smell, and we
- 24:31Speaker 2: will go clean the tanks or pump and kind of
- 24:33Speaker 2: do a clean.
- 24:34Speaker 1: And then what happens when you leave? So you go
- 24:36Speaker 1: to the bathroom, you just open the door manually right
- 24:39Speaker 1: to get out, and then what happens.
- 24:41Speaker 2: Yeah, you either wave at a censor so you don't
- 24:44Speaker 2: have to touch anything the whole experience, or use a
- 24:46Speaker 2: manual lever to leave. That's when you'll get this text
- 24:50Speaker 2: how clean was your throne? And we're only going to
- 24:52Speaker 2: bother you once, but it helps to get a one
- 24:54Speaker 2: to five score on cleanliness. And that's really it. The
- 24:57Speaker 2: door is going to close behind you, and if there's
- 24:59Speaker 2: someone else waiting on the ramp, they'll walk in next
- 25:03Speaker 2: on a separate use account. Right, But that's pretty much it.
- 25:06Speaker 2: You're on with your day and we've solved your problem.
- 25:09Speaker 1: What percent of people reply to the how was it? Text?
- 25:13Speaker 2: Thirty to forty percent of text users and sixty to
- 25:16Speaker 2: seventy percent of app users.
- 25:19Speaker 1: So about half yeah, which I guess is a lot
- 25:22Speaker 1: replying to a random text about a toilet.
- 25:24Speaker 2: And it's all we need. And I think the more
- 25:26Speaker 2: important piece is it's probably biased. Negative people are more
- 25:30Speaker 2: likely to tell you when something's wrong. And the open
- 25:33Speaker 2: text part, you know, you should see the messages we get.
- 25:36Speaker 2: It's definitely a fun part of my end of my
- 25:38Speaker 2: day to have a glass of wine and look through
- 25:40Speaker 2: the comments. But you know, people tell you know, sometimes
- 25:44Speaker 2: it's just nice things about thanks for providing the service,
- 25:47Speaker 2: but sometimes it's hilarious details about something that needs help.
- 25:51Speaker 2: And so our users are our best sensors by far.
- 25:54Speaker 3: So where's the company now? Like, how many bathrooms do
- 25:57Speaker 3: you have out in the world.
- 25:57Speaker 1: And where are they?
- 25:58Speaker 2: We have seventy four bathrooms across four metropolitan areas right now.
- 26:03Speaker 2: We're in DC, LA, the Bay Area and ann Arbor, Detroit,
- 26:08Speaker 2: and you know, designing where to set up shop because
- 26:12Speaker 2: you might have realized by now we have a pretty
- 26:14Speaker 2: significant operation. Right We controlled the entire design of the system.
- 26:17Speaker 2: We partner with the manufacturer, Satellite Industries to build them
- 26:21Speaker 2: and then we ship them to the city. But then
- 26:22Speaker 2: we have local ops team to run, the clean team,
- 26:25Speaker 2: the pumping operations team, and the technician team.
- 26:28Speaker 1: Presumably you need some density of toilets for that to
- 26:33Speaker 1: be at all economical. Right, you can't have one then
- 26:36Speaker 1: it's too expensive.
- 26:38Speaker 2: Exactly, And around ten to fifteen units is sort of
- 26:42Speaker 2: the starting point to justify our setting up local operations.
- 26:45Speaker 1: And what's it cost and what's the business model? More generally, like,
- 26:49Speaker 1: how's how's the money side work?
- 26:51Speaker 2: Yeah, so we've kind of taken i'd say the high
- 26:54Speaker 2: risk but long term value approach here, which is a
- 26:57Speaker 2: recurring revenue business model. And so that's what's very different about.
- 27:00Speaker 1: That means toilets as a service, toilets as.
- 27:03Speaker 2: A service, and you mentioned the New York bathroom. You know,
- 27:07Speaker 2: those are companies that are just selling a piece of
- 27:08Speaker 2: hard hardware and then the city is in charge of
- 27:10Speaker 2: doing all the insulation and by the way, all the
- 27:12Speaker 2: cleaning and servicing. So a big part of our value
- 27:14Speaker 2: proposition is we take care of everything. But that means
- 27:17Speaker 2: we get sort of a monthly piece of revenue from
- 27:19Speaker 2: the city, which is based on how difficult that location
- 27:22Speaker 2: is that might be high usage or an environment that's
- 27:25Speaker 2: just going to take more oversight.
- 27:27Speaker 1: If that makes sense, what's the cost to have one
- 27:29Speaker 1: of your toilets for a year, Like if I buy
- 27:32Speaker 1: whatever more or less, what's the range for the city.
- 27:35Speaker 2: Fifty to one hundred thousand dollars a year per bathroom.
- 27:37Speaker 1: Okay, which, like if I didn't know how messed up
- 27:40Speaker 1: cities were, would seem like a lot to me, right,
- 27:42Speaker 1: like whatever, seventy five thousand dollars to have one toilet
- 27:46Speaker 1: for a year. On a certain level, it's crazy.
- 27:49Speaker 3: I'm not saying it's a bad deal relative to the alternatives,
- 27:52Speaker 3: but just in the abstract, it's sad that that's what
- 27:55Speaker 3: we've come to at sub level. Not your fault, right,
- 27:58Speaker 3: I'm not this is not your but it is wild
- 28:01Speaker 3: at some level.
- 28:01Speaker 2: No, I think there is the sticker shock idea. I
- 28:05Speaker 2: think people underestimate how hard it is to provide a
- 28:07Speaker 2: nice bathroom for the public. But yes, it might feel high. Again,
- 28:12Speaker 2: what really matters in a market is how much would
- 28:14Speaker 2: it cost otherwise? And I think the thing we've learned
- 28:16Speaker 2: in our customers have started learning is there's almost no
- 28:20Speaker 2: better value to get a ton of public appreciation, no
- 28:24Speaker 2: matter your political affiliation, than that amount of money for
- 28:28Speaker 2: all these users to just be surprised with this amenity
- 28:32Speaker 2: that is actually nice. I think it doesn't work if
- 28:33Speaker 2: it's a port of body. It has to be surprisingly nice,
- 28:36Speaker 2: and it has to be in the right location. But
- 28:39Speaker 2: I think we have to get over that initial sticker shock.
- 28:42Speaker 2: But we I'll say right now, we have not lost
- 28:44Speaker 2: one customer in over two years.
- 28:45Speaker 1: I mean, what I want as a citizen is for
- 28:48Speaker 1: somebody else to come along into what you're doing, to
- 28:50Speaker 1: be the lyft to your uber right. I want people
- 28:53Speaker 1: to get competed down to the marginal cost essentially. I mean,
- 28:57Speaker 1: presumably also scale will allow you to lower the price
- 29:00Speaker 1: if somebody is competing with you, right, Like, presumably if
- 29:02Speaker 1: you could do one hundred in a city, it's going
- 29:04Speaker 1: to be cheaper for you than ten in a city.
- 29:06Speaker 2: Yes, to the second point, I think, all so we're
- 29:09Speaker 2: starting with the hardest spots.
- 29:10Speaker 1: When you say the hardest spots, what do you mean,
- 29:12Speaker 1: just to.
- 29:12Speaker 2: Be clear, extremely high usage and high vandalism potential. I see,
- 29:17Speaker 2: And I think we will come up with other product
- 29:20Speaker 2: lines that serve other locations that can be cheaper to
- 29:23Speaker 2: really satisfy our mission of you know, dramatically expanding bathroom
- 29:26Speaker 2: access for everybody. So it might sound expensive, but keep
- 29:30Speaker 2: in mind, that's solving the problem where a security guard
- 29:33Speaker 2: is typically needed, which which is like twenty thousand dollars
- 29:36Speaker 2: a month in those locations.
- 29:38Speaker 1: That's for like round the clock security guard presumably.
- 29:41Speaker 2: Which is tends to be what it takes in some
- 29:42Speaker 2: of these locations to have a bathroom not fall apart
- 29:45Speaker 2: within a couple months.
- 29:46Speaker 1: I know that you have a couple of patents one
- 29:48Speaker 1: two three four oh six four four B two Systems
- 29:52Speaker 1: and Methods for Managing Publicly Accessible Amenities System and Method
- 29:56Speaker 1: for Advanced Portable Bathroom Facilities pending. Like what is the
- 30:00Speaker 1: competitive landscape?
- 30:02Speaker 2: Like? First of all, the hilarious part of the intellectual
- 30:05Speaker 2: property landscape is like every farmer in America has some
- 30:09Speaker 2: toilet patent, right.
- 30:12Speaker 1: Yes, I did wonder about the defensibility of those patents
- 30:14Speaker 1: to be honest, like, you know, non obviousness to someone
- 30:17Speaker 1: skilled in the art as a criterion, Right, So I'd
- 30:20Speaker 1: be curious to see.
- 30:21Speaker 2: Yeah, the white space all comes down to this accountability
- 30:24Speaker 2: side of things, you know, the how do we use
- 30:27Speaker 2: a smart piece of hardware to kind of, you know,
- 30:30Speaker 2: basically manage a distributed bathroom user base. I'd say that's
- 30:34Speaker 2: more where we focused on the intellectual property side, but
- 30:37Speaker 2: you know, not trying to kind of patent a sensor
- 30:41Speaker 2: in a bathroom or something like that. But I think
- 30:44Speaker 2: broadly the defensibility here is like six or sevenfold, and
- 30:49Speaker 2: it really comes down to how difficult it is to
- 30:51Speaker 2: stand up an organization with a scale manufacturing capability, a
- 30:55Speaker 2: distributed municipal sales and marketing force, and local operations. It's
- 30:59Speaker 2: just difficult to do all these things. And I think
- 31:03Speaker 2: no one has has really ever put all the effort
- 31:06Speaker 2: and by the way, capital risk to get this off
- 31:09Speaker 2: the ground.
- 31:10Speaker 1: Yeah, so you mentioned capital risk, which is particularly pertinent
- 31:13Speaker 1: given the business model you've chosen. Right, It's not like
- 31:15Speaker 1: somebody's like, give us a bathroom. Here's a million dollars,
- 31:18Speaker 1: and you go spend a million dollars to give them
- 31:20Speaker 1: a bathroom. It's like, we'll pay you whatever, seventy five
- 31:23Speaker 1: thousand dollars a year if you put a bathroom. And
- 31:25Speaker 1: then so you have to pay for the bathroom up front.
- 31:27Speaker 1: What's your cost more or less to get that physical bathroom?
- 31:31Speaker 2: Fifty thousand more or less. And we're working to get
- 31:33Speaker 2: that down.
- 31:34Speaker 1: Tell me about growth.
- 31:35Speaker 2: We're on a little bit of an inflection point. We have, yeah,
- 31:37Speaker 2: seventy four bathrooms, but another fifty or so already contracted
- 31:40Speaker 2: and sort of on the way out.
- 31:42Speaker 1: In that same set of metros, that same set of
- 31:45Speaker 1: cities exactly.
- 31:47Speaker 2: But we are kind of prospecting for the next three markets,
- 31:50Speaker 2: which I think will be you know, in the first
- 31:53Speaker 2: half of next year.
- 31:54Speaker 1: New York, New York.
- 31:55Speaker 2: So New York is buoys it on my list, and
- 31:58Speaker 2: we've had kind of a long history of discussions. There
- 32:02Speaker 2: some political uncertainty in that city right now, and it's
- 32:07Speaker 2: a tricky operational city, so the right kind of deal
- 32:10Speaker 2: to make it worth our while as well.
- 32:12Speaker 1: Tree operations just like hard to drive, hard to move.
- 32:15Speaker 2: Hard to get around in that city, right Yeah, but
- 32:17Speaker 2: there's also and just each of those units is going
- 32:20Speaker 2: to be one hundred and seventy uses a day. But
- 32:22Speaker 2: absolutely we want to come to New York. I think
- 32:24Speaker 2: twenty twenty seven is our goal for New York, if
- 32:26Speaker 2: anyone's listening, and we would love you know, there's mandates
- 32:29Speaker 2: in New York to bring two thousand more bathrooms over
- 32:32Speaker 2: the next ten years, and we'd love to do that
- 32:33Speaker 2: in one or two years. And we think we have
- 32:35Speaker 2: the solution for that. But I think what cities to
- 32:38Speaker 2: choose is a huge question, and we have a lot
- 32:41Speaker 2: of interesting insights from you know, we've got East coast,
- 32:44Speaker 2: West coast, we've got cold climate, warm climate, and political differences,
- 32:48Speaker 2: walk ability, drive ability, all these different things that feed
- 32:51Speaker 2: into it, I think, and to some extent, we're at
- 32:53Speaker 2: this place where we have cities a little bit competing
- 32:56Speaker 2: with each other. You know, do you really want thrown here.
- 32:58Speaker 2: Let's get fifteen or twenty and we will come to
- 33:00Speaker 2: you so that we can kind of set up shop
- 33:03Speaker 2: in an economically efficient way. And there's also the more bathrooms,
- 33:06Speaker 2: more density, the better service we can provide.
- 33:09Speaker 1: You think you'll expand beyond toilets.
- 33:11Speaker 2: No, I think there's so many temptations. An early pitch
- 33:16Speaker 2: deck I had a sort of food locker for door
- 33:19Speaker 2: desh to drop food off on the side of the
- 33:21Speaker 2: outside of the bathroom and people could come pick it up.
- 33:23Speaker 2: And I had an early investor say, never put food
- 33:25Speaker 2: next to a bathroom again. So and you know, you
- 33:29Speaker 2: could do scooter charging, you could do all these other things.
- 33:33Speaker 2: I think where we have come as sort of a
- 33:35Speaker 2: management team is there's so many other bathroom problems to
- 33:39Speaker 2: solve outside of I don't think this will be our
- 33:41Speaker 2: only product. I think we are really interested in existing
- 33:45Speaker 2: bathroom infrastructure and how to make that better and in
- 33:48Speaker 2: other kind of ways to solve people's bathroom problems. But
- 33:51Speaker 2: I think we are focused on just being the best
- 33:54Speaker 2: bathroom company, and having thrown be associated with a pleasant
- 33:56Speaker 2: bathroom experience has a lot of interesting knock on effects
- 33:59Speaker 2: and other kind of revenue streams associated with it.
- 34:02Speaker 1: I mean you mentioned existing bathrooms, like could you just
- 34:05Speaker 1: put a new door on an existing bathroom and have
- 34:09Speaker 1: it tied to somebody's cell phone number. I mean that
- 34:12Speaker 1: seems like that would do a ton of useful work,
- 34:16Speaker 1: Like there are already a lot of bathrooms they just suck.
- 34:19Speaker 2: Yes, I think if you think of it as supply
- 34:21Speaker 2: and demand, you know the and I do. I think
- 34:24Speaker 2: of bathroom demand as a thing, and you can kind
- 34:27Speaker 2: of picture a city with these kind of hot spots
- 34:30Speaker 2: and different times like this is when people need to
- 34:32Speaker 2: pee and this is when people need to poop. And
- 34:33Speaker 2: we decided to start by that, you know, dramatically expanding supply.
- 34:38Speaker 2: But I think there's another approach, which is, you know,
- 34:40Speaker 2: increasing the equality or efficiency of existing supply, and there
- 34:44Speaker 2: have been companies that have sort of tried this. I
- 34:46Speaker 2: think what we would do is sort of, yes, bring
- 34:49Speaker 2: this sort of accountability feature and kind of user driven
- 34:54Speaker 2: kind of real time feedback to that space, and we're
- 34:58Speaker 2: doing it. That is going to be a future piece
- 35:01Speaker 2: of Thrones offering, because there's just so many of our
- 35:03Speaker 2: own customers who say, like, we love what you're doing.
- 35:06Speaker 2: We've got all this infrastructure, can you help us manage
- 35:08Speaker 2: these because it's a headache, and so you know absolutely
- 35:12Speaker 2: that's going to be a piece of our future.
- 35:18Speaker 4: We'll be back in a minute with the lightning round.
- 35:32Speaker 4: Let's finish with the lightning round, with the what a
- 35:35Speaker 4: lightning round?
- 35:36Speaker 1: Oh?
- 35:36Speaker 3: I ask you a bunch of fast, random questions, like
- 35:40Speaker 3: what's one thing you learned doing stand up comedy?
- 35:42Speaker 2: Oh my gosh, where did you find this on the internet?
- 35:46Speaker 2: That I am not as good of a comedian as my.
- 35:49Speaker 1: Sister, Your sister, who, by the way, was a cast
- 35:52Speaker 1: member on Saturday Night Live. Not trivial, but let's not.
- 35:55Speaker 2: Talk about her. She gets all the credit. This one's
- 35:57Speaker 2: about me, fair, I'm kidding. Oh. One other thing, I
- 36:00Speaker 2: one of the thing I learned in stand up comedy
- 36:02Speaker 2: is don't invite your boss to your comedy show.
- 36:04Speaker 1: What happened when you invited your boss to your comedy show?
- 36:06Speaker 2: I bombed In the next two months were the most
- 36:08Speaker 2: miserable work months of my life.
- 36:10Speaker 1: Was that causal?
- 36:11Speaker 2: Yeah, I don't know, Probably not unrelated.
- 36:15Speaker 1: Could have been. It'd be amazing if it was.
- 36:18Speaker 3: So. You have four kids, as I understand, how many
- 36:22Speaker 3: toilets do you have in your house?
- 36:25Speaker 2: We have three toilets, which is one fewer than how
- 36:27Speaker 2: many kids we.
- 36:27Speaker 1: Have, So three for six people.
- 36:29Speaker 2: That seems fine, it's enough, but I need more toilets
- 36:34Speaker 2: proportionally per capita than most.
- 36:37Speaker 1: Uh huh. Yeah. We had two kids, and we had
- 36:40Speaker 1: had lived in a one bathroom apartment a two bedroom,
- 36:43Speaker 1: one bath and like the one toilet was much more
- 36:46Speaker 1: of a constraint than the two bedrooms for four people,
- 36:49Speaker 1: that's a tough ratio. It was a tough ratio. Best
- 36:51Speaker 1: public bathroom you've ever used?
- 36:54Speaker 2: I was recently in Charlotte Airport. I feel like airports
- 36:59Speaker 2: have really stepped up their game recently, and you have
- 37:02Speaker 2: these sort of just red and green sort of available
- 37:06Speaker 2: stalls that you just sort of have hand washing. Everyone
- 37:09Speaker 2: goes in and it's very private. Each stall is like
- 37:13Speaker 2: its own space with a floor to ceiling door and
- 37:17Speaker 2: smells and materials, air quality. Everything was just on point.
- 37:22Speaker 2: So I think airports are starting to do it right.
- 37:24Speaker 1: Thank you for your time. It was great to talk
- 37:26Speaker 1: with you.
- 37:27Speaker 2: You too, Jacob, that was so fun. Thank you very much.
- 37:29Speaker 1: Good luck. I truly hope your bathrooms or someone's bathrooms
- 37:33Speaker 1: come to New.
- 37:34Speaker 2: York, and when they do, I hope to see a
- 37:36Speaker 2: message through SMS from you.
- 37:38Speaker 1: You better know it's me. I won't.
- 37:40Speaker 2: But if you say, if you write your name in,
- 37:42Speaker 2: I'll know I'm not writing my name.
- 37:44Speaker 1: I'll respond, Okay, I'm still not going to do it.
- 37:52Speaker 1: Pledger Wilson is the co founder and CEO of Throne Labs.
- 37:57Speaker 1: Please email us at problem at pushkin dot fm. We
- 38:00Speaker 1: are always looking for new guests for the show. Today's
- 38:04Speaker 1: show was produced by Trinamanino and Gabriel Hunter Chang. It
- 38:08Speaker 1: was edited Alexander Garriton and engineered by Sarah Bruguer. I'm
- 38:12Speaker 1: Jacob Goldstein and we'll be back next week with another
- 38:15Speaker 1: episode of What's Your Problem