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15: Can Podcasts Humanize Your Destination?
In this episode of Destination Discourse, hosts Stuart Butler and Adam Stoker are joined by Devyn Whitmire, the creator and host of The Palmetto Porch, a storytelling podcast from South Carolina Parks, Recreation, and Tourism (SCPRT). Devyn shares her journey in developing the podcast, the role of storytelling in tourism marketing, and how her show highlights the unique people and communities of South Carolina. The conversation covers challenges, lessons learned, and actionable advice for other destination marketing organizations (DMOs) considering podcasting or other owned media initiatives…
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