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The Wanderlust Story: 30 Years of Taking the Road Less Travelled
"Why would anyone buy a travel magazine? They can get a free brochure from a holiday company."
Wanderlust founding editor Lyn Hughes recalls this reaction from a magazine retailer when she pitched her idea in 1993. But she and her partner, Paul Morrison, decided to forge ahead anyways with their idea for a down-to-earth, exploration-focused travel magazine - and they never looked back.
Over the past 30 years, Wanderlust has become the most trusted name in travel when it comes to exploring the world in a way that is culturally conscious, hungry for adventure, and always seeking to explore the…
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