920: Say Less. Close More. | Fixing Solar Messaging with Spenser Meeks
If it takes more than one meeting to explain what you do, you have a messaging problem.
In this live conversation from Intersolar North America, Nico Johnson sits down with Spenser Meeks of Apex Presentations to unpack why so many clean energy teams struggle to clearly communicate their value—and how that confusion shows up as longer sales cycles, more meetings, and missed opportunities.
Spenser, a former engineer turned messaging strategist, breaks down a simple shift: say less, but make it matter. When your message is clear, it becomes easier to connect, qualify, and move deals forward…
The skinny
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