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EP 15: Breaking Down Business Metrics for Personal Trainers (Reverse Engineer Your Income)
In this episode of the Elite Trainer Academy podcast, Kyle discusses the foundational business metrics that every personal trainer should be familiar with. He offers insights into Mind Pump's journey in expanding their business to include one-on-one personal training, emphasizing the importance of tracking key numbers. Topics covered include top line, bottom line, operating expenses, ad spend, LTV (Lifetime Value), and CAC (Customer Acquisition Cost). For personal trainers, knowing booking percentage, show percentage, close percentage, average dollar per sale, and resign percentage is…
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