Latest / Technovation with Peter High (CIO, CTO, CDO, CXO Interviews)
Bestselling Author Seth Godin on Strategy, Innovation, and Leadership from His Latest Book This is Strategy
In his newest book, This is Strategy, renowned author and marketing thought leader Seth Godin provides a detailed framework for developing an effective strategy and challenges the way strategy is approached across industries. In this episode, Peter High sits down with Seth to explore the critical difference between strategy and tactics, offering practical insights into how individuals and organizations can craft strategies that stand the test of time. Seth emphasizes the importance of simplicity, demonstrating how profound strategies can be communicated in clear, memorable terms. Seth also…
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