How Ligue 1 built its own streaming platform from scratch - and whether it's here to stay | The New Economics of Fandom Ep.3
What happens when a football league needs to broadcast its own live games?
In the latest episode of our New Economics of Fandom miniseries in partnership with Genius Sports, Chris Stone and Nick Meacham are joined by Cyprien Castanedo, head of media platform and innovation at LFP Media, to explore the launch and growth of Ligue 1+, the league's direct-to-consumer streaming platform.
After the LFP lost its domestic broadcast partnership, Castanedo explains how Ligue 1+ was built in a matter of months, reached one million subscribers within three weeks, and drove revenue through both…
The skinny
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