How David Defeats Goliath: Using Marketing To Beat Big Banks At Their Own Game For A Fraction Of The Price (with Enrique Braunschweiger) – Episode 82
Marketing is at the heart of Enrique Braunschweiger’s business. As President of First Week Financial Corp., Enrique has built up a small, but effective marketing team to help him stay ahead of the large retail operations in his area. When he joined the industry 18 years ago, brokers were mostly on their own and were expected to know all aspects of the business. Now with the BAB Network, Enrique can stand out against the big banks and retail operations by pairing those partners with his marketing efforts.
Over 18 years ago, Enrique was on his way to an interview with ReMax when he accidentally…
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