Latest / The Learning Corner by Precursor / Episode #5: Euclid Insights, Strictly VC
Transcript
- 0:01I'm a big believer that no amount of ownership can fix bad selection.
- 0:04I would always rather be a 1% owner in a fantastic business than a 20% owner in a
- 0:08mediocre business.
- 0:09I would take that trade 100 times out of a 100.
- 0:11It's the week of October 21st.
- 0:13Welcome to The Learning Corner, a Precursor Ventures podcast.
- 0:21Welcome to the Learning Corner by Precursor.
- 0:24I'm Mia Farnham, and I'm joined by our GP and managing partner, Charles Hudson.
- 0:29And we will be talking through the articles and Goodreads that caught our team's attention over
- 0:34the past week.
- 0:35Topic number 1, the seed stage reckoning, another read by Euclid Insights.
- 0:41And the seed stage reckoning discusses the current state of seed stage investing,
- 0:45highlighting a shift in the market where founders and investors are facing even greater
- 0:50challenges.
- 0:50As it's become harder to graduate to subsequent rounds of funding, the essay cautions against
- 0:56investing across fast growing or hype centric markets, or case studies across Fintech,
- 1:00crypto, etcetera, that show it's incredibly difficult to foresee the end of the upcycle and
- 1:05inevitable underperformance in investments.
- 1:07They also walked through their strategy, investing in a small number of founders each
- 1:11year, and going all in to garner 10% equity ownership upon this first investment.
- 1:17So when an exit comes about, it's fun making.
- 1:19Charles, you got multiple shout outs throughout the article, referencing a previous blog post
- 1:23you wrote.
- 1:24The Euclid Insights team specifically applauded your one quote, dilution is our enemy too.
- 1:28We will make the majority of our financial returns from our first check and investment
- 1:33decisions.
- 1:34And while we can all agree on your quote, if you're a fund manager of truly any type, at
- 1:39Precursor, we actually have a different strategy than Euclid in that we write far more
- 1:42checks per year and our size can vary.
- 1:44So can you share a little bit more about that and how it still succeeds its reckoning age of
- 1:49seen stages?
- 1:50We'll write 30 to 40 new full size checks a year.
- 1:53So think, like, 80 to a 100 per fund.
- 1:55Much different portfolio construction than most venture funds.
- 1:58It works for us.
- 1:59We're generalists.
- 2:00We're investing pre product market fit, oftentimes pre launch.
- 2:03I think there's just a lot of ideas that I think are worth pursuing at that stage, and so
- 2:07it works for us.
- 2:08Also, our funds are pretty small.
- 2:10And over time, like, you could we've we're approaching 7 to 10% ownership on entry, but I
- 2:14think the smaller your fund, the less you need to own of great companies to make the math
- 2:19work.
- 2:19And I'm a big believer that no amount of ownership can fix bad selection.
- 2:22So I would always rather be a 1% owner in a fantastic business than a 20% owner in a
- 2:26mediocre business.
- 2:27I would take that trade 100 times out of a 100.
- 2:29And so I think our whole strategy is predicated on finding really awesome to be discovered,
- 2:34misunderstood, 0 to 1 companies investing at evaluation that is fair to us and fair to the
- 2:39founder and being right.
- 2:40And I think most people though are like, it's easier to find a small number of things every
- 2:45year where you think you're right and go big on those.
- 2:47And I actually really admire people whose brains are wired that way.
- 2:50Mine, mine just isn't that isn't the way I invest.
- 2:52That isn't the way I've been successful.
- 2:54And I keep coming back to a couple of things that to me just are fundamental about seed.
- 2:59I was telling my friend this over the weekend.
- 3:01Seed is mostly a long only business.
- 3:03You're gonna buy something and you're gonna hold it essentially until maturity or until
- 3:07somebody's willing to buy it from you, which means if you make a mistake, you're stuck with
- 3:11it.
- 3:12And this has always been, like, my one question about some other strategies is if I have a
- 3:17vertical specific fund and the tide goes out on my vertical, what do I do?
- 3:21Because I'm holding a basket of illiquid, long dated securities in a theme where there's,
- 3:26like, literally no demand.
- 3:27And if I think about our portfolio, because we're a generalist, we live through the wave
- 3:31of, like, nobody wanted to fund CPG anymore.
- 3:33Nobody wanted to fund consumer.
- 3:35Nobody wanted to fund consumer fintech.
- 3:37Nobody wanted to fund digital.
- 3:38Like, almost every sub sector we invest in has had I mean, we don't do crypto, but crypto
- 3:43obviously has its winters and summers.
- 3:44And I just have always been terrified as a fund manager of having a concentrated book of
- 3:49business, a category that's on that's, like, basically unfundable.
- 3:53That's why I think our strategy works well for me.
- 3:55The thing I keep thinking about is I told our team this.
- 3:58I've told everybody this.
- 3:59Graduation rates foresee are coming down.
- 4:02And also, I feel like the compression of hype cycles is real.
- 4:06Like, everything that's happening in AI to me feels like it's happening faster than what
- 4:10happened in crypto, which felt faster than mobile.
- 4:12The scary thing now is like people are putting a lot of money to work with a belief that they
- 4:17have a point of view on the future.
- 4:18And we just don't know if they're right yet.
- 4:20And the velocity of capital is high.
- 4:22And I think this is particularly problematic if your strategy is to try to pile into winners
- 4:27and you misidentify a winner.
- 4:29And so one nice thing about having light reserves is I can only do so much damage with
- 4:32reserves.
- 4:33The majority of our money is gonna be in 1st checks.
- 4:34And if there's a company that appears to be taking off, there's always so much we can pile
- 4:38into it, which, yes, if it's a super compounder and it's amazing, we will wish we had more
- 4:42money.
- 4:42But it's also a check for us on becoming too concentrated in a company that gives you an
- 4:47early false signal.
- 4:48In the days of crypto when it was in their summers, did you find yourself having
- 4:53conversations with LPs and then pushing back on you not wanting to move into that market?
- 4:56And do they mirror the kind of discussions you have now with LPs who are questioning you not
- 5:02wanting to rush into b two b AI.
- 5:04I think the conversations were similar but different in one important way.
- 5:08The crypto thing pretty quickly on is like, oh, there's a lot of money to be made here, but
- 5:13it's also liquid, and it's also tradable.
- 5:15So why do you need to pay me if you wanna hold coin?
- 5:18Unless there's some reason that your organization can't custody the crypto and you
- 5:22need me to buy it for you and hold it.
- 5:24If you wanna go buy $10,000,000 worth of Bitcoin, like, why should you do that through
- 5:28me?
- 5:28There are mechanisms for that.
- 5:29I had a bunch of questions about the ultimate use cases for crypto, but I was like, this
- 5:34isn't a place where you need us as a manager.
- 5:36The AI piece, it's harder.
- 5:38I just think this stuff is gonna take a lot longer.
- 5:40It's very hard to talk to LPs and have a point of view that's contrary to what most of the
- 5:45really smart people that have come into their office have told them as the future.
- 5:49So I've now started telling them, I agree with their view on the future.
- 5:52We're just arguing over the timeline.
- 5:53And I think even an early stage venture manager, being early is being wrong.
- 5:57I keep thinking like I worked at excite in the early 2000.
- 6:01Almost every good idea someone had that failed then works now.
- 6:05I ordered groceries on the Internet, but I don't order them from what van.
- 6:08I buy movie tickets, plane tickets.
- 6:10I basically do everything on the Internet, but I do very little of that activity with the
- 6:14first couple of companies that tried because the tech wasn't ready.
- 6:18There were so many things that had to fall in the place.
- 6:19And when I use a lot of these early AI products, I feel the same way, which is like,
- 6:23oh, yeah.
- 6:23I can see how with a few more cycles of iteration, this AI will solve this problem or
- 6:28will will largely address it.
- 6:29But in a lot of use cases, I'm like, but not today.
- 6:31And if not today, like, why this company?
- 6:33Why not somebody who starts it later when the technology is more capable?
- 6:36Why why won't that person win?
- 6:37I think it is hard to go into a room with a limited partner, and they're like, every other
- 6:41GP who's coming here has told me that they're all in on AI.
- 6:43It's one of the only things that are investing.
- 6:45And I'm like, yeah.
- 6:45We're not doing that.
- 6:46And people are like, why not?
- 6:47I'm like, well, here's why not.
- 6:48And they're like, wow.
- 6:49Well, who's right?
- 6:50You or them?
- 6:50I'm like, we'll find out.
- 6:51Maybe both of us are right.
- 6:52An early question that I wanted to ask you, it's really a double click on the broader SaaS
- 6:56valuations that the Euclid team did here on the fundraising environment over the years.
- 7:00And so according to Carta data, SaaS seed graduations are at a historic low, yet SaaS
- 7:05seed valuations are at an all time high.
- 7:07So the Euclid team attributes this money needing to, quote, work its way through the
- 7:11system with perhaps a glut of capital held in the steed stage.
- 7:16This could be due to boom era fund manager behavior where diligence was infrequent,
- 7:21traction was overlooked, and the deal piece was really unsustainable.
- 7:25So in short, more companies got seed stage funding than they should have, and those who
- 7:30were funded received more dollars than they should have.
- 7:32And I wonder, is this paralleled foreshadowing as it pertains to AI, just seeing the pace of
- 7:37deals that are being done for AI with little to no traction and underwriting mechanisms?
- 7:41I haven't quite figured out myself.
- 7:43I suspect the answer is yes.
- 7:44But depending on which companies you're in, it might not matter.
- 7:47If you're in the few that, like, get through the eye of the needle and win, does it really
- 7:51matter?
- 7:52But I don't see how it can't end in a similar way because there are a lot of these
- 7:56categories.
- 7:57There's 20, 30, 40, 50 seed stage companies pursuing the same idea.
- 8:01They can't all win.
- 8:02Also, I think people forget sometimes there's no winner.
- 8:05Everybody loses.
- 8:05Like, that is an outcome that can happen in a category or for a product type.
- 8:09Like, there can be no winner.
- 8:11I think about that a lot because I think if you open your mind to the idea that, like, this is
- 8:15a category that might produce no winners, you think differently than, oh, there will be a
- 8:19winner here.
- 8:20My job is to select and identify that company.
- 8:22And I think some of these categories, there just might be no winner because the technology
- 8:26is not fully up to the task or the customer is not ready to turn that over to AI just yet.
- 8:30So we'll see.
- 8:32I think the other thing, Nomiya, is seed used to be a very upper out investment stage.
- 8:37You got your seed around and then you went to do an a.
- 8:39If you couldn't pull off a series a, maybe you got a little baby extension or a bridge to go
- 8:44try and raise again in 2 quarters, and usually to address or fix some very specific
- 8:49shortcoming in the business.
- 8:50Now seed is a phase, to quote Hunter Walk.
- 8:53It lasts 4 years now.
- 8:55You get oftentimes 2 bites at the apple.
- 8:58We used to get answers on seed stage companies much faster.
- 9:01Now it just takes longer to get answers.
- 9:03Now the question is, will taking longer to get answers, will it work in the end?
- 9:06Does it just mean, oh, we're still gonna have reasonably high graduation rates.
- 9:08It's just gonna rates.
- 9:10It's just gonna take 4 years to graduate instead of 2.
- 9:12Or graduation rates are just gonna go down because graduation rates are fundamentally a
- 9:17function of the supply of series a capital, not the demand from start ups.
- 9:21And we have, in the last 10 years, dramatically increased the supply of seed stage startups
- 9:27because of all the new seed managers that are out there, including us.
- 9:29But the amount of series a capital has not grown at the same rate.
- 9:32I think it was Thomas Thomas who had a post a while ago.
- 9:35It was something like seed company formation is up 5 times more than series a dollars are up.
- 9:40And I'm like, well, that suggests to me that, like, those dollars are gonna become pickier.
- 9:44And even if they weren't pickier, there's just not enough money for all of those companies to
- 9:47get funded and graduated.
- 9:49And the question is like, well, how does that pain get distributed?
- 9:51And I think this year, the scary thing in the first half of the year was, like, okay.
- 9:54There's less money, and a disproportionate chunk of that money is only looking at
- 9:58enterprise AI.
- 9:58So if you are not an enterprise AI company, you are fighting for a very small sliver of
- 10:04available series a dollars.
- 10:05Since the market has become pickier, is it the responsibility if, like, our focus is on
- 10:11precedency to help and lobby and push and advocate for our founders who are going up to
- 10:16series a more and more?
- 10:17I feel like precursor threads the needle quite well on trusting founders to do things that
- 10:23founders are best positioned to do, and sometimes that means fundraising.
- 10:26But in this environment, what is the balance we have to strike?
- 10:31I think our job is to explain to people what the terrain looks like.
- 10:35We gotta have good binoculars.
- 10:36We have to be able to stand on the hill and look out and say, oh, if you decide to go
- 10:40fundraise, this is the environment you're walking into.
- 10:43And I feel like when it comes to our co investor partners, like, my job is to listen to
- 10:47what they're telling me.
- 10:48Like, I had a bunch of people who were just like, our firm is only doing enterprise AI.
- 10:51I'm like, seriously?
- 10:51That seems weird.
- 10:52He's like, I think it's weird too, but I'm just telling you, this is all I can get through
- 10:56right now.
- 10:57So if you send me stuff that, like, is not in this box, the probability that like anyone's
- 11:01gonna care is very low.
- 11:03I'm like, well, how long do you think this is gonna be the case?
- 11:05And this person said until it isn't.
- 11:06And I was like, okay, this is like actually information I need to share with our portfolio.
- 11:11And the nice thing is I tell people having a big portfolio can be a feature or a bug
- 11:15depending on what you do with with that.
- 11:17We try to make it a feature.
- 11:18And we have so many companies that are fundraising at any point in time.
- 11:22We get a lot of feedback and signal from people.
- 11:25And I've tried to convince people sometimes to see the world a different way, but I'm like,
- 11:28you know, you people at your firm who spend a lot of time talking to each other, coming up
- 11:32with a strategy and a thesis, I'm gonna take that as like a made decision and not one way
- 11:37you're looking for input or influence from me.
- 11:38I'm I'm approaching these meetings because this is a chance for me to learn what's happening at
- 11:42your shop.
- 11:42What do you wanna see?
- 11:43And I find that oftentimes what people wanna see is not what you read about.
- 11:47It's usually something different.
- 11:48So I'd say the biggest thing I've I've become more attuned to is as the market's gotten
- 11:52pickier, the allowances that VCs will give for any hesitations they have about the founder
- 11:57have gone way down.
- 11:57And this makes me kinda sad because there were people who got funded in 2020 and 2021 who
- 12:03needed some grace in the early days to figure things out.
- 12:06And they weren't perfect, but, like, a more accommodating capital environment gave those
- 12:10people, like, room and space to learn how to manage and be good.
- 12:14And I just think there are fewer people giving founders that opportunity.
- 12:17So I've tried to both be much more demanding in my assessment of founders, but not lose the
- 12:23optimism that people who don't have everything figured out yet can't become successful.
- 12:28And it's it's been hard, honestly, to, like, hold those two things at the same time and
- 12:32still pick the kind of founders that I think reflect our firm's values and strategy.
- 12:36It feels like if fundraising for a founder was like a road of which to be traveled by a car.
- 12:40We can't drive the car for you as an investor, but I can point out all the potholes,
- 12:44hopefully, that can help you navigate the road a little bit smoother.
- 12:48Moving on to topic 2 general panelists layers in financing to boost its fortunes by Strictly
- 12:54BC.
- 12:55So in this episode of Strictly BC, Hemant and Pranav from General Catalyst discuss how they
- 13:01are layering financing into its strategy to bolster its investment portfolio's long term
- 13:06success.
- 13:07This includes moves like acquiring other seed funds, buying a hospital system, and creating
- 13:12unique financial instruments and beyond.
- 13:15And so this feels very PE focused, and the interviewers actually ask GC in the beginning,
- 13:21essentially, do they consider themselves a venture capital firm still with all the
- 13:25different strategies that they are deploying?
- 13:27And their response was more or less along the lines of time will tell.
- 13:30GC is one of the most recognizable funds across venture.
- 13:33And in true fashion, I I always find that investors love to mirror and follow behaviors
- 13:37and herds.
- 13:38So, Charles, do you think more funds will try and follow suit and try to mirror this type of
- 13:45diversified investment and management strategy?
- 13:48Yes.
- 13:49In the simple the simplest answer, Mia, is yes.
- 13:51And I think the motivations will be different.
- 13:54But I think if you zoom out, venture capital is, like, not a very elastic asset class.
- 14:00So if you're a firm that is growing and LPs wanna give you more money, at some point,
- 14:04you're like, well, I have all the money I can deploy against first checks.
- 14:08I have all the money I can deploy against growth.
- 14:10What other problems in the ecosystem of finance can I solve for the founders that we work with?
- 14:17And I think that history of almost all finance is that big firms get bigger.
- 14:21If you look at the buyout world, you know, the big buyout firms used to be big.
- 14:25Now they're enormous.
- 14:26You look at almost any segment of finance over time and venture is going through this now.
- 14:30And I think it was interesting with the direct lending thing, like, just hearing them talk
- 14:34about the rationale was like, hey, we had companies that we were meeting that were
- 14:37spending a bunch of money in a way that we thought was an inefficient use of I'm
- 14:41paraphrasing, an inefficient use of equity.
- 14:43And we thought we could offer them a better product.
- 14:45And I'm just fascinated that, like, it feels to me almost overnight, venture capital went from
- 14:50this, like, weird corner of finance where we don't do anything that the other people do.
- 14:53We don't do secondaries.
- 14:55We don't do continuation vehicles.
- 14:56We don't do dividend recaps.
- 14:58We don't have all these other exotic products.
- 15:01And then one day I woke up and everyone's like, just kidding.
- 15:03We do all of those things now.
- 15:04And I think it's just fascinating to watch our industry, which I feel like has always been a
- 15:08part of finance and apart from finance at the same time, Start to adopt more of the behaviors
- 15:13of our colleagues and peers in the broader private equity ecosystem.
- 15:17And this is all new for us.
- 15:19Maybe not for all of us, but I'd say as a group, these are new things for venture
- 15:23capitalists to introduce.
- 15:25I think the big funds are uniquely able to try these things because of their unprecedented
- 15:29access to capital.
- 15:30GC is also buying a hospital.
- 15:32I think it's really cool.
- 15:33Himant, like, walked a bunch of us through the logic.
- 15:35I thought it was, like, an interesting argument for maybe the easiest way to show people the
- 15:40promise of digital health technologies instead of like arm wrestling with the hospital CEO
- 15:45about why they should deploy this stuff.
- 15:47Just buy a hospital that you control and deploy this stuff yourself.
- 15:50That wouldn't have been a solution people would have pursued previously.
- 15:54So I'm just fascinated by, like, what's the limit?
- 15:56And how much non venture stuff can you do and still call yourself a venture capitalist?
- 16:00And even more interesting, at what point would a firm like GC be better off not calling itself
- 16:05a venture capital firm?
- 16:06At what point is the venture capital moniker or label actually limiting to your firm's ambition
- 16:11and, like, limiting in terms of, like, the things that you'd like to get into?
- 16:14For the listeners, what Charles was touching on was GC's customer value strategy vehicle.
- 16:18It's a funding model where the firm will prefund a company's customer acquisition cost,
- 16:23essentially assumes the costs of sales and marketing.
- 16:25In exchange, GC takes a capped return based on the customer value generated from that initial
- 16:30investment in lieu of equity, and they actually bear the entire risk in an underperforming
- 16:34market.
- 16:34So this is created to help companies create a stronger cash flow and then grow, scale, and
- 16:39ultimately return DPI to investors.
- 16:41I guess one more question for you.
- 16:43If this strategy ends up being carried out more frequently across different funds, how am I as
- 16:48an investor supposed to now look at those metrics?
- 16:51Am I supposed to ignore the fact that sales and marketing is placed off of the balance sheet?
- 16:55Like, how do I actually think about progress and metrics now?
- 16:58I have been struggling with this very question.
- 17:02I don't know.
- 17:02I I this is one of those things where it's just like, what would I do if a company with this
- 17:06structure walked into my office?
- 17:07I think we saw a little bit of this when sort of capchase pipe, where we had this sort of
- 17:13revenue based financing.
- 17:14And I think for most investors, it was kind of easy to understand because oftentimes the
- 17:19underwriting for those things was coming from previous financial performance.
- 17:23And people were like, oh, this is like money that still needs to be paid back.
- 17:26And I think there was some understanding.
- 17:28But I think this is really different.
- 17:30And I think it's gonna impact, like, how companies think about raising equity capital.
- 17:33And if you have this vehicle, like, does it change the way you think about how much equity
- 17:36capital you need?
- 17:37So venture capital is becoming more financial, which is something I just didn't think was
- 17:40gonna happen 5 years ago.
- 17:41I was like, we're this, like, little weird cottage industry that's like more psychology
- 17:46than finance and that's that era maybe has also come into a close.
- 17:50Well, we are all out of time.
- 17:51Thank you, Charles, for hopping in.
- 17:53Thank you for all our listeners for popping by the Learning Corner.
- 17:56Please share and subscribe, and we will all see you next week.
- 17:59Thank you.
- 18:00Bye.