‘Apple’ Ripe for Picking
Symbolic of India’s affinity to Apple, a week ago, hordes eager to get their hands on the shiny new iPhone 16 pro queued up in front of stores. With all the business that the company is getting from India, it is reciprocating the love in the form of jobs generated from manufacturing phones and allied components–6 lakh jobs by the end of FY25, including 2 lakh direct positions by March with a special impetus on diversity, equity and inclusion. But why is Apple eyeing India? Where does the country stand when it comes to the company’s largest markets? How is Apple doing in a price-sensitive…
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