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Bob Hart on Building TruAmerica Around Renters, Risk, and Workforce Housing
In this episode, Bob Hart, founder and CEO of TruAmerica Multifamily, explains how he built a major real estate business by focusing on workforce housing and the often-overlooked “missing middle” of the rental market. He shares how the company acquires older apartment communities, improves them, and provides safe, clean, and affordable housing for renters who need practical options. The conversation covers his first real estate deal, the lessons he learned during major downturns, the role of debt and risk management, and the growing use of data, artificial intelligence, and global support…
The skinny
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