3232: IT Press Tour Insights: Redefining Backup-as-a-Service with Auwau

Tech Talks Daily · Apr 5, 2025 · 1m

What does it take to simplify the chaos of multi-vendor data protection while keeping sovereignty, scalability, and automation firmly in sight? In this episode, I'm joined by Thomas Bak, CEO of Auwau, to explore how his company's Cloud Utility platform is helping managed service providers and enterprise IT teams redefine control and efficiency. I had the pleasure of meeting Thomas at the IT Press Tour, where he shared not only the story behind Cloud Utility but also how Auwau is supporting white-labeling, API-first workflows, and fully integrated billing automation. This isn't about adding…