Latest / Locked On Big 12 | Daily College Football & Basketball Podcast
HUH: Is Church of Jesus Christ of Latter-Day Saints MAD at BYU for Ryder Lyons' MASSIVE NIL Deal?
When discussing how much five-star quarterback Ryder Lyons is "being paid" (referring to his Name, Image, and Likeness or NIL valuation), it's important to understand a few things:NIL Valuations vs. Actual Deals: Recruiting services like On3 provide an "NIL Valuation" for top recruits. This is an estimated annual value of their NIL based on factors like social media following, on-field performance, perceived marketability, and the NIL landscape. It's not necessarily the exact amount of money a player is guaranteed to receive from a specific deal or collective. Ryder Lyons' On3 NIL Valuation…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.