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Joining Deepika to Manage her Investments to Building 82°East with her ft. Jigar K Shah

Today we have with us Jigar Shah, co-founder 82 Degree East, a skin care brand that he started along with Deepika Padukone.

Jigar's journey, from an investment manager at a VC firm to managing investments for Deepika Padukone and finally co-founding a self-care brand with her, is nothing short of captivating.

Jigar shares how the idea of starting 82°E came to life. Despite having Deepika Padukone as a co-founder, Jigar and Deepika veered away from banking solely on star power.

They concentrated on creating a unique skincare brand committed to satisfying real consumer needs. From establishing…

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