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The YouTube Strategy Behind a Scalable Real Estate Business

Can you really scale a real estate business with YouTube—without spending a fortune on ads? In this episode, I sit down with Jeremy Knight, broker with Real and one of the most respected real estate YouTubers in the game. We dig into how he went from managing Costco sales teams to running a high-volume business fueled almost entirely by organic video content. Jeremy breaks down the mindset shift that changed everything, his four-bucket content strategy, how he built out a studio, and why he's doubling down on media while pulling back from personal production. Whether you're a solo agent, team…

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