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The Linguistic Shift Behind AI Agents in Commerce: Part 2
In Part 1, I explored how the shift from keyword search to conversational commerce represents a fundamental linguistic change - from locutionary acts (literal word matching) to illocutionary acts (understanding intent and context). We looked at three key changes: context-dependence, anaphoric resolution, and the move from lexical to compositional semantics (essentially, from SEO to AEO).Now let’s talk about what this means for payments infrastructure and why learning to speak human is harder than it sounds.When Saying Becomes Doing: Payments as Speech ActsIn linguistic philosophy, a speech…
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