Latest / Earn Your Leisure / The Future of Content & Streaming: Where's the Money Going?!

Transcript

The Future of Content & Streaming: Where's the Money Going?! · Earn Your Leisure

• 0:00
  Speaker 1: An illegal alien from Guatemala charged with raping a child
• 0:03
  Speaker 1: in Massachusetts. An MS thirteen gang member from Al Salvador
• 0:07
  Speaker 1: accused of murdering a Texas man of Venezuelan charged with
• 0:11
  Speaker 1: filming and selling child pornography in Michigan. These are just
• 0:15
  Speaker 1: some of the heinous migrant criminals caught because of President
• 0:19
  Speaker 1: Donald J. Trump's leadership. I'm Christy nom the United States
• 0:23
  Speaker 1: Secretary of Homeland Security. Under President Trump, attempted illegal border
• 0:28
  Speaker 1: crossings are at the lowest levels ever recorded, and over
• 0:31
  Speaker 1: one hundred thousand illegal aliens have been arrested. If you
• 0:35
  Speaker 1: are here illegally, your next you will be fined nearly
• 0:39
  Speaker 1: one thousand dollars a day, imprisoned, and deported. You will
• 0:43
  Speaker 1: never return. But if you register using our CBP home
• 0:46
  Speaker 1: app and leave now, you could be allowed to return legally.
• 0:50
  Speaker 1: Do what's right. Leave now. Under President Trump, America's laws,
• 0:55
  Speaker 1: border and families will be protected.
• 0:57
  Speaker 2: Sponsored by the United States Department of Homeland Security.
• 1:00
  Speaker 3: I want to shift a little bit because we live
• 1:02
  Speaker 3: in the world. Like you said, we can shape our narrative.
• 1:04
  Speaker 3: We can control some of the media that we put out.
• 1:08
  Speaker 3: I know you have a production company, Yeah, and we
• 1:11
  Speaker 3: live in the world where content is king. And you
• 1:12
  Speaker 3: did something very legendary, dow one thing most people even
• 1:15
  Speaker 3: know about when you started acquiring content during the so
• 1:19
  Speaker 3: called Brightest strike that you know, we just came out of.
• 1:22
  Speaker 4: Can you talk about the legendary move that you made.
• 1:26
  Speaker 5: Yeah, so so Doctor King and I and I love
• 1:28
  Speaker 5: my sister to death because she we we ride together
• 1:30
  Speaker 5: on all these deals and kind of like, how y'all
• 1:32
  Speaker 5: do it? You know, y'all show up the tag team.
• 1:34
  Speaker 5: And so Doctor King and I went and bought uh
• 1:36
  Speaker 5: P three Media. And P three Media is another we
• 1:40
  Speaker 5: own brand. You know, we take black investor dollars and
• 1:43
  Speaker 5: we go buy a white production company.
• 1:44
  Speaker 6: We stay on brand. This particular brand was there, you
• 1:50
  Speaker 6: go so.
• 1:53
  Speaker 5: Right, So we went and bought it because one we realized,
• 1:56
  Speaker 5: I mean, what are you really buying?
• 1:57
  Speaker 6: Right?
• 1:58
  Speaker 5: You want to buy the privilege, the access that comes
• 2:01
  Speaker 5: in Hollywood for those companies that we don't normally have.
• 2:03
  Speaker 6: Right.
• 2:04
  Speaker 5: So, this was a company that had the number one
• 2:06
  Speaker 5: show on Netflix the year before. This is a company
• 2:09
  Speaker 5: that created the show Suits, which you know, Suits is
• 2:12
  Speaker 5: not what the most streams show in the history of
• 2:14
  Speaker 5: streaming at this point, So you know, Gene Klein, who
• 2:17
  Speaker 5: created Suits, is now our content director. So we went
• 2:20
  Speaker 5: and bought the best of the best team to say,
• 2:22
  Speaker 5: all right, we need a vehicle by which we can
• 2:25
  Speaker 5: promote the stories of our community and get the access.
• 2:29
  Speaker 6: And the key for us was.
• 2:31
  Speaker 5: This company was being incubated inside of Disney. So what
• 2:35
  Speaker 5: it did for us immediately is when you acquired this company,
• 2:38
  Speaker 5: now we got real estate inside of Disney on Burbank
• 2:40
  Speaker 5: in LA right there next to Marvel, across the hall
• 2:43
  Speaker 5: from Pixar.
• 2:44
  Speaker 6: You know what I'm saying.
• 2:45
  Speaker 5: So that is the access we wanted to create so
• 2:48
  Speaker 5: that we can get past where we think Hollywood is broken.
• 2:51
  Speaker 6: Hollywoods broken right now, if you're a content.
• 2:53
  Speaker 5: Creator and you've got the greatest idea of the greatest story,
• 2:56
  Speaker 5: by the time you get in front of the right people,
• 2:59
  Speaker 5: somebody and some middleman, some agent has Nicolin dimes, you
• 3:02
  Speaker 5: do we only probably got five or ten percent left
• 3:04
  Speaker 5: of your IP because you had to give away everything
• 3:06
  Speaker 5: just to get in front of somebody. Right, we're cutting
• 3:09
  Speaker 5: through all of that. We have access directly to the buyers.
• 3:12
  Speaker 5: Disney has a first look, so Disney gets to take
• 3:15
  Speaker 5: a look at it. So if your content comes to us,
• 3:17
  Speaker 5: we can get it to Disney. First, Netflix is on deck,
• 3:20
  Speaker 5: Second HBO Showtime. We cut out all the middle people
• 3:23
  Speaker 5: and just bring us to content so we can preserve
• 3:26
  Speaker 5: those economics to make it so black creatives can create
• 3:30
  Speaker 5: more wealth without having to go through all the middle people.
• 3:33
  Speaker 4: Can I just do a follow up real quick?
• 3:34
  Speaker 6: Yeah?
• 3:35
  Speaker 4: Just do so your acquire suits, right, you guys own it.
• 3:39
  Speaker 3: This is a show that was on from two thousand
• 3:42
  Speaker 3: and nine to I believe twenty nineteen. As you start
• 3:45
  Speaker 3: to see it climb in its viewership, what do you like?
• 3:47
  Speaker 3: What's the how do you guys feeling as you're seeing
• 3:49
  Speaker 3: this happen?
• 3:51
  Speaker 6: Well, you know, it was funny.
• 3:52
  Speaker 5: I talked to Gen gen Klin, who works as Gen
• 3:55
  Speaker 5: Now we're having this conversation in Miami a couple of
• 3:57
  Speaker 5: weeks ago. And you know, for the people that created
• 4:01
  Speaker 5: it originally, they thought it was iconic then, and I
• 4:04
  Speaker 5: think now the big shock is people don't even know
• 4:06
  Speaker 5: how old this show is.
• 4:07
  Speaker 6: People watch it on Netflix and.
• 4:09
  Speaker 5: The only reason people start figuring out how old it
• 4:11
  Speaker 5: is when they pull out the blackberries.
• 4:12
  Speaker 6: They're like, oh damn, what does a BlackBerry? You know?
• 4:14
  Speaker 5: Until you see don't use a cell phone from two
• 4:16
  Speaker 5: thousand and seven. You know, people don't know, so it's
• 4:19
  Speaker 5: been exciting. It's been great for us because you know,
• 4:22
  Speaker 5: we're able to tell people. Look, the talent they created,
• 4:25
  Speaker 5: this iconic show is right here and now they're at
• 4:28
  Speaker 5: you know, a company with black leadership and the world
• 4:32
  Speaker 5: is wide open right now. Man, like we sent. I
• 4:35
  Speaker 5: tell content creators all the time if you have good ideas,
• 4:38
  Speaker 5: we're doing really good.
• 4:40
  Speaker 3: This episode is brought to you by P and C Bank.
• 4:43
  Speaker 3: A lot of people think podcasts about work are boring,
• 4:46
  Speaker 3: and sure they definitely can be, but understanding of professionals
• 4:50
  Speaker 3: routine shows us how they achieve their success little by little,
• 4:53
  Speaker 3: day after day. It's like banking with P and C Bank.
• 4:57
  Speaker 3: It might seem boring to safe plan and calculated decisions
• 5:01
  Speaker 3: with your bank, but keeping your money boring is what
• 5:04
  Speaker 3: helps you live or more happily fulfilled life. P and
• 5:07
  Speaker 3: C Bank Brilliantly Boring since eighteen sixty five. Brilliantly Boring
• 5:12
  Speaker 3: since eighteen sixty five is a service mark of the
• 5:14
  Speaker 3: PNC Financial Service Group, Inc. P and C Bank National
• 5:18
  Speaker 3: Association member fdic.
• 5:23
  Speaker 4: Erners What's Up?
• 5:24
  Speaker 3: You ever walk into a small business and everything just
• 5:27
  Speaker 3: works like. The checkout is fast, the receipts are digital,
• 5:30
  Speaker 3: tipping is a breeze, and you're out the door before
• 5:33
  Speaker 3: the line even builds odds are they're using Square. We
• 5:38
  Speaker 3: love supporting businesses that run on Square because it just
• 5:40
  Speaker 3: feels seamless. Whether it's a local coffee shop, a vendor
• 5:44
  Speaker 3: at a pop up market, or even one of our
• 5:46
  Speaker 3: merch partners, Square makes it easy for them to take payments,
• 5:50
  Speaker 3: manage inventory, and run their business with confidence, all from
• 5:54
  Speaker 3: one simple system. If you're a business owner or even
• 5:57
  Speaker 3: just thinking about launching something soon, Square is hands down
• 6:01
  Speaker 3: one of the best tools out there to help you start,
• 6:03
  Speaker 3: run and grow. It's not just about payments, it's about
• 6:07
  Speaker 3: giving you time back so you can focus on what
• 6:10
  Speaker 3: matters most ready. To see how Square can transform your business,
• 6:13
  Speaker 3: visit Square dot com backslash, go backslash eyl to learn
• 6:18
  Speaker 3: more that Square dot com backslash, go backslash eyl. Don't wait,
• 6:24
  Speaker 3: don't hesitate. Let's Square handle the back end so you
• 6:26
  Speaker 3: can keep pushing your vision forward.
• 6:30
  Speaker 1: An illegal alien from Guatemala charged with raping a child
• 6:34
  Speaker 1: in Massachusetts. An MS thirteen gang member from Al Salvador
• 6:38
  Speaker 1: accused of murdering a Texas man of Venezuelan charged with
• 6:42
  Speaker 1: filming and selling child pornography in Michigan. These are just
• 6:46
  Speaker 1: some of the heinous migrant criminals caught because of President
• 6:50
  Speaker 1: Donald J. Trump's leadership. I'm Christine nom the United States
• 6:54
  Speaker 1: Secretary of Homeland Security. Under President Trump, attempted illegal border
• 6:59
  Speaker 1: crossings are at the lowest levels ever recorded, and over
• 7:02
  Speaker 1: one hundred thousand illegal aliens.
• 7:04
  Speaker 5: Have been arrested.
• 7:05
  Speaker 1: If you are here illegally, your next you will be
• 7:09
  Speaker 1: fine nearly one thousand dollars a day, imprisoned and deported.
• 7:13
  Speaker 1: You will never return. But if you register using our
• 7:16
  Speaker 1: CBP home app and leave now, you could be allowed
• 7:19
  Speaker 1: to return legally. Do what's right. Leave now. Under President
• 7:24
  Speaker 1: Trump America's laws, border and families will be protected.
• 7:28
  Speaker 2: Sponsored by the United States Department of Homeland Security.
• 7:31
  Speaker 6: Great right now.
• 7:31
  Speaker 5: If you look at the because of the strike, we've
• 7:33
  Speaker 5: also leaned in there. We always take a chaos and
• 7:36
  Speaker 5: create an opportunity. Because of the strike, there's no new content,
• 7:40
  Speaker 5: so we've really dug into getting great stories that we
• 7:43
  Speaker 5: can turn into docu saries and I'm gonna put one
• 7:45
  Speaker 5: on here at EYL that y'all can check out, so
• 7:47
  Speaker 5: y'all get to hear it here first, even though we
• 7:48
  Speaker 5: got a Vanity Fair article coming out on the next
• 7:50
  Speaker 5: couple weeks.
• 7:52
  Speaker 6: We just finished.
• 7:53
  Speaker 5: We just finished the first unscripted television show filmed at
• 7:58
  Speaker 5: the White House around the release of American hostages around
• 8:02
  Speaker 5: the world, and most of them are people of color.
• 8:05
  Speaker 6: So we took you take.
• 8:07
  Speaker 5: What happened with Brittany Grinder, and you say, you know,
• 8:09
  Speaker 5: for the people that wanted Brittany out, you didn't understand
• 8:12
  Speaker 5: why it was taking so long. You didn't understand why
• 8:14
  Speaker 5: people were meeting with her spouse. And then when she
• 8:17
  Speaker 5: did get out, the other side was like, oh, you
• 8:19
  Speaker 5: did too much. You traded her for Satan. Now it's
• 8:21
  Speaker 5: all that and so that whole dynamic we felt the
• 8:25
  Speaker 5: American people needed to understand. So we just finished the
• 8:29
  Speaker 5: show called The Return that's going to come out this winner,
• 8:32
  Speaker 5: where we go into the Venezuelan prisons to record behind
• 8:35
  Speaker 5: the scenes, to record at the White House, behind the scenes,
• 8:38
  Speaker 5: to record their families, behind the scenes, to see the
• 8:41
  Speaker 5: release of people of color from foreign prisons that people
• 8:44
  Speaker 5: don't know about. This is the power of telling a
• 8:47
  Speaker 5: narrative because there's black and brown people in foreign prisons
• 8:50
  Speaker 5: right now who never bounce the ball, who have no
• 8:52
  Speaker 5: fame or notoriety, that the world needs to know about
• 8:56
  Speaker 5: because their freedom is it should be just as paramount
• 8:58
  Speaker 5: as anybody else. These are the stories that I think
• 9:01
  Speaker 5: doctor King and I know need to be told, and
• 9:04
  Speaker 5: we think it can have a profound impact on the
• 9:07
  Speaker 5: conversation around black lives in a holistic sense, because you know,
• 9:10
  Speaker 5: who's worthy of coming home is a serious conversation, and
• 9:13
  Speaker 5: I think the American people need to understand what goes
• 9:15
  Speaker 5: into that.
• 9:17
  Speaker 7: In the media space, we've seen a dramatic fall of
• 9:19
  Speaker 7: Netflix last year. Spotify is going through issues. Podcasts are
• 9:23
  Speaker 7: in trouble, Disney's in trouble. What's broken in American media?
• 9:28
  Speaker 7: From a business model perspective, I'm interested to hear it.
• 9:31
  Speaker 7: Hear Take Suits is one of my favorite shows all time.
• 9:34
  Speaker 7: But what do you see in a business model that's
• 9:36
  Speaker 7: broken that you feel you can fix And what's your
• 9:41
  Speaker 7: outlook on media companies in the publicly trading market, like
• 9:44
  Speaker 7: over the next five or six years.
• 9:46
  Speaker 5: You know, in my mind, man, we're looking at the
• 9:50
  Speaker 5: negotiated death of Cable. That's what you really are seeing.
• 9:53
  Speaker 5: They're negotiating the end of Cable because at the end
• 9:56
  Speaker 5: of the day, these streaming services, obviously Netflix is.
• 10:00
  Speaker 6: Okay, but the rest of them are second win.
• 10:02
  Speaker 5: And when they're negotiating with actors and they're negotiating with writers,
• 10:06
  Speaker 5: and they know that they want a percentage of the revenue.
• 10:09
  Speaker 5: As an impossible conversation if you're not making money to
• 10:12
  Speaker 5: share with somebody a negative, right, But the problem is,
• 10:16
  Speaker 5: if you're Disney, theoretically, why do you want people to
• 10:20
  Speaker 5: have to go through Charter, are At and T to
• 10:23
  Speaker 5: get to you when you can sell your apps straight up.
• 10:26
  Speaker 5: So right now, and you saw this happen in the Midwest,
• 10:29
  Speaker 5: Disney jumped off of Charter. They jumped off for two
• 10:32
  Speaker 5: months just to prove a point, and so Charter took
• 10:34
  Speaker 5: off ABC, Disney off of all of its platforms. The
• 10:37
  Speaker 5: point is for streaming to make money, they're going to
• 10:41
  Speaker 5: have to get the middleman out of the way, and
• 10:43
  Speaker 5: that's Cable. So what you're seeing right now is the
• 10:45
  Speaker 5: negotiated death of Cable, so that Cable will go back
• 10:48
  Speaker 5: to doing what they're originally we're doing, which is provide
• 10:50
  Speaker 5: a phone service or internet service, but get cable out
• 10:53
  Speaker 5: of the content industry. So if you're looking at you know,
• 10:56
  Speaker 5: I thought it's on publicly traded companies, the cable's going
• 10:59
  Speaker 5: to take to hit the O.
• 11:01
  Speaker 6: These companies are going to bounce back. But if you're.
• 11:03
  Speaker 5: Looking at the internet services that have been making money
• 11:07
  Speaker 5: off of cable, old school, that day is coming to
• 11:09
  Speaker 5: an end quickly.
• 11:10
  Speaker 1: An illegal alien from Guatemala charged with raping a child
• 11:13
  Speaker 1: in Massachusetts. An MS thirteen gang member from Al Salvador
• 11:17
  Speaker 1: accused of murdering a Texas man of Venezuelan charged with
• 11:21
  Speaker 1: filming and selling child pornography in Michigan. These are just
• 11:25
  Speaker 1: some of the heinous migrant criminals caught because of President
• 11:29
  Speaker 1: Donald J. Trump's leadership. I'm Christy Noman, the United States
• 11:33
  Speaker 1: Secretary of Homeland Security. Under President Trump, attempted illegal border
• 11:38
  Speaker 1: crossings are at the lowest levels ever recorded, and over
• 11:41
  Speaker 1: one hundred thousand illegal aliens have been arrested. If you
• 11:45
  Speaker 1: are here illegally, your next you will be fined nearly
• 11:49
  Speaker 1: one thousand dollars a day, imprisoned, and deported. You will
• 11:53
  Speaker 1: never return. But if you register using our CBP home
• 11:56
  Speaker 1: app and leave now. You could be allowed to return
• 11:59
  Speaker 1: legal do what's right. Leave now. Under President Trump, America's laws,
• 12:05
  Speaker 1: border and families will be protected.
• 12:07
  Speaker 2: Sponsored by the United States Department of Homeland Security,