744: Choose the Hard Work That Serves Your Business

Pet Sitter Confessional · Oct 19, 2026 · 38m

How do we know whether a hard season in our pet care business calls for patience, a change in direction, or a decision to stop? We share our experiences with hiring challenges, slow growth, and stepping back from a service we worked hard to build. We explore why effort does not guarantee success and why difficulty alone does not mean our business is failing. Along the way, we examine the struggles we create through unclear processes, low prices, and decisions we keep defending. We talk about staying connected to our mission, taking responsibility for difficult conversations, and practicing…