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Episode 31:The Secret to Effective Sales Strategy
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Sales is a topic that tends to make many consultants uneasy. No matter your style for converting leads to clients through sales, whether in-person meetings, sales calls, email marketing, or a highly converting website, sales is typically one of the most unpleasant parts of the job. I don’t want to belittle the extensive training that goes into mastering sales because people who can do it effectively do exceptionally well. Still, I believe they do well for a completely different reason. They have…
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