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Scaling Smart by Rich Fettke, Kathy Fettke - Book Summary
“Growth vs. Scaling: Why Bigger Isn't Always Better”
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Title: Scaling Smart
Author: Rich Fettke, Kathy Fettke
Category: Career Growth, Startups & Entrepreneurship, Motivation & Self-Improvement, Personal Finance & Investing
Is bigger always better? Sam and Sophie challenge the startup myth of explosive growth and unpack why most businesses crash when they try to scale too fast.
They walk through the Fettkes' core distinction between growth and…
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