
The Divine Flywheel: How $350K in Refunds Became My Greatest Business Investment
What's up, Founder Fires family!
This episode is straight from the heart, and honestly, one of the hardest stories I've ever shared publicly. Back in 2023, I had to issue over $350,000 in refunds - money our business didn't even have. I'm talking about reaching into my own pocket to make things right with customers when our early product just wasn't delivering.
It hurt. BAD. I'm staring into the abyss thinking, "I don't know how we're going to make it." But here's the thing - I knew I had to choose between protecting my reputation or protecting my bank account. And for me, that choice was…
The skinny
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