Latest / Vacation Rental Scale-Up
Vrbo’s 2025 Pivot Toward Last Minute Deals and Flexible Trips
Vrbo is shifting gears in 2025. With U.S. travel growth slowing and guests watching every dollar, Vrbo is responding fast, launching aggressive promotions, shortening stays, and expanding trip types to stay competitive.In this video, Uvika Wahi from RSU by PriceLabs breaks down Vrbo’s full Q2 2025 performance and what it means for professional property managers. You’ll learn: • How Vrbo’s new Promotion Suite is driving 10 percent of bookings • Why last-minute deals are now a central part of Vrbo’s search and ad strategy • What shorter booking windows and midweek trips signal about guest…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.