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Article: The Benefits of ‘Cognitive Estrangement’ in Meeting Design

A global creative leader at IDEO walked event organizers through three mindsets that innovation and design-thinking experts use to create extraordinary experiences.

Written and read by Michelle Russell, editor in chief of Convene.

Read the Article:

The Benefits of ‘Cognitive Estrangement’ in Meeting Design: https://www.pcma.org/benefits-cognitive-estrangement/

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