Using small communities to acquire new clients

Founder Unfiltered - What Founders Think But Never Say · Dec 22, 2023 · 44m

In this interview, Abhishek Kumar, founder of Deep Research, shares his insights into his unique approach to starting a successful independent consulting business.

Starting from humble beginnings in multiple side hustles, Abhishek quit his full-time job to focus exclusively on his market research agency.

In this conversation, he explains his process of targeting a small, appropriate audience rather than casting a broad net to reach hundreds of thousands of people. He also shares his hiring strategies and pricing strategies.

0:00 Introduction

09:50 Working in IT to being a Market Research…