96. Juliet and Kelly Starrett, co-founders of The Ready State
Today I'm joined by Juliet and Kelly Starrett, the husband and wife team behind The Ready State – the company that pioneered mobility training.
In this episode, we talk about the evolution of their business, from a CrossFit gym to a Youtube channel and a variety of coaching products, including a digital subscription, educational courses, speaking, and consulting. We also discuss the fitness industrial complex as it relates to the booming fitness industry but widening health gap — along with how Juliet and Kelly think about increasing access and improving outcomes.
More from Kelly and Juliet…
The skinny
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