MorningFile: Building Route 905 Country Festival
This week on MorningFile, Campus Media Content Coordinator George Elchuk speaks with Jovan Popovic, founder and CEO of Break First Entertainment, about the inaugural Route 905 Country Festival, taking place July 24 and 25 at the Ancaster Fairgrounds.
Popovic, a recent McMaster alumnus and former McMaster Students Union president, discusses how his experience helping bring large-scale events back to campus shaped his approach to launching a new country music festival in Hamilton.
In the interview, George and Jovan talk about how Route 905 went from an idea to a full festival, the challenges of…
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