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Joe Buccino on Why Speed Is the Enemy of Good Crisis Leadership
"Speed is actually a liability in pressurized situations."
You think moving fast in a crisis is what leadership looks like. Joe Buccino spent nearly three decades proving the opposite — and he's got the neuroscience to back it up. As a retired US Army Colonel, former Pentagon spokesman, and communications director at US Central Command, Joe advised senior leaders through some of the most volatile moments of the last decade: the Alaska Airlines door incident, the withdrawal from Afghanistan, Russia-Ukraine, Israel-Gaza. His conclusion is uncomfortable for anyone who equates speed with…
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