Latest / Fire Footwear: Sneakers Talk (with Matt Frates)
Adidas Quietly Killed It In 2023
Adidas CEO, Bjorn Gulden, made some headlines when telling Nike to "watch out" after the Samba was voted sneaker of the year by the FNAA. His bravado shocked many, but if you really look in to it, Adidas had one hell of a 2023 in the sneaker game. Do you agree?
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The skinny
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