
Rebuilding FSA Store: A Digital Transformation Journey
How did FSA Store revolutionize health and wellness shopping? Find out about the journey that transformed the essential products marketplace with host Ted McCaffrey and Shawna Hausman, Former CMO at FSA Store. From re-platforming and redesigning the brand to building a powerful e-commerce team, Shawna reveals the behind-the-scenes strategies that led to an impressive 300% growth in just three years. Learn how she navigated challenges, brought in fresh perspectives, and empowered a new generation of women in retail. Key Insights: - Growth and Innovation: Explore how FSA Store revamped their…
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