Ep #93: Stories and Storytelling in Business and Life

Think Mastery with Dr. Yishai · Apr 1, 2021 · 28m

This week on The Business Couch with Dr. Yishai, I had Jane Tabachnick, founder of Simply Good Press, an adjunct professor at the Fashion Institute in NYC, an award-winning and widely featured content and publicity strategist and mentor named one of the Top 100 people Online by Fast Company.

In Episode 91, Jane talked about what she learned from making many mistakes in trying to get PR and press. She shares her expertise on how to position yourself so that the media is interested in you and your business, and how to clarify and be comfortable with the story you share in creating your personal…