864 Adeela Hussain Johnson: CEO of BÉIS
What does it take to build a travel brand for the way people actually live, move, pack, and go today? On today’s episode, we welcome Adeela Hussain Johnson, CEO of BÉIS — the travel and lifestyle brand reimagining luggage, bags, and accessories for life on the go. Adeela has helped scale BÉIS into a $250M+ global business by staying focused on thoughtful design, functionality, accessibility, and disciplined growth. As the company has expanded across categories, channels, and markets, she has helped navigate the shift from startup momentum to building a business designed to last. In this…
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