In Defense of Outliers
"Polling is a science of estimation, and science has a way of periodically humbling the scientist. So, I'm humbled, yet always willing to learn from unexpected findings." - J. Ann Selzer, President and Owner, Selzer & Company
Data and analysis are at the heart of nearly everything attempted in modern business. And while human skill is critical in the process of converting data into insight, human nature may ultimately determine whether the effort can be successful.
This episode is about 'herding,' a polling practice that combines analytical rigor and human nature in a fascinating way.
But…
The skinny
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