Leveraging Thought Leadership | Carolyn Monaco | 180

Leveraging Thought Leadership · Dec 22, 2019 · 20m

You might think once your book is written your job is done, but the fact is you are only halfway there. The other half is marketing the book in an effective way that will allow you to reach your audience and grow your business.

In this episode, our guest Carolyn Monaco is a publishing consultant with 25 years of experience in consumer marketing. She works with business leaders who are ready to reassess their brand, message, and platform. Before establishing Monaco Associates she co-founded a media company for Tufts University and was Marketing Director for Harvard Business Review's book…