Lessons from 20 Years of Sales Development: A Conversation with Dan McDade
Some lessons from Dan McDade in this episode include:
"There's a real focus on the technology stack and companies are spending more and more on that technology stack. And to some extent, they're automating bad processes."
"...the technology solutions make it easier to get more bad leads faster to sales than ever before. "
"The total obtainable market or the serviceable obtainable market...it doesn't really matter what they call it. The total addressable market is the market that you want to sell to. And a caveat here is that most companies prospect too broadly. "
The unsung hero - lead…
The skinny
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