More than a last name: what it really takes to carve your own path in the trades, with Sherry Holmes

The Brand is Female · Apr 16, 2026 · 39m

Sherry Holmes grew up on construction sites with her dad, Mike Holmes — one of Canada's most recognized names in the trades. But becoming a builder in her own right wasn't a given. In fact, she fought it for years.

In this episode, Sherry opens up about the winding road that led her to construction, including a brain tumour diagnosis at 19 that changed her perspective on everything, the moment she realized she wanted to earn her place on site — not inherit it, and what it's really like to show up as the only woman in the room, day after day.

We also get into the practical, often overlooked…